2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

Wednesday, April 20, 2011

2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

The 2011 TV Land Awards 2011 scored huge, record-breaking numbers for the network, attracting over 2 million viewers for its premiere telecast this past Sunday (April 17) at 9 p.m. ET/PT. This makes it the network's most watched TV Land Awards show ever (not counting simulcast airings on Nick at Nite, which was done the first few years). The star-studded special, which was held in New York City for the very first time, was the highest rated TV Land Awards show since 2004 across all key demos and posted double-digit gains in rating and viewers over last year's show. The 2011 TV Land Awards, which honored John Travolta and the cast of Welcome Back, Kotter, Michael J. Fox and the cast of Family Ties, Bill Cosby and the cast of The Cosby Show, the cast of The Facts of Life, Regis Philbin and music duo Daryl Hall and John Oates, reached nearly 7 million viewers for its premiere night on the network.
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.

And now a special message from "The Management" of Dunder Mifflin Scranton:

"Our beloved boss, Michael Scott, is leaving Dunder Mifflin, Inc. and moving to Colorado with his fiancée, Holly. On Tuesday, April 26, two days before the happy couple departs, we'll hold a special going-away party to celebrate the world's best boss.
We've asked our friends at TBS to put together six of the most memorable events from Michael's time at Dunder Mifflin. The event will include "The Injury," "Gay Witch Hunt," "Survivor Man," "Dinner Party," "Café Disco," and "Double Date."

Tune in from 8-11pm in primetime on TBS next Tuesday to see the best of Michael Scott, aka the man with two first names! I don't think you need to write this on paper, but you can watch the finale of Michael Scott at Dunder Mifflin Scranton on Thursday, April 28 at 9/8 central on NBC. That's The Office to the rest of the world.

Sitcoms Airing Tonight / Sitcom Stars on Talk Shows

Thursday, August 7

Georgie & Mandy's First Marriage - "TV Money" (CBS, 9:00PM ET/PT) (Repeat)
Mandy tries to prove she’s financially responsible after Jim and Georgie call out her poor spending habits, and Connor’s new girlfriend needs a place to stay.

Ghosts - "A Star Is Dead" (CBS, 9:30PM ET/PT) (Repeat)
Alberta offers to help Sam prepare for an audition for a community theater production. Also, Sass finds a new reason to interfere in Jay’s dreams.

Bob's Burgers - "Mr. Safebody" (Fox, 8:00PM ET/PT)
Louise's schoolmate Arnold enlists her to direct a promotional video for his new bodyguarding business; a stolen car blasting 90's alternative rock is abandoned outside of the restaurant.

The Great North - "Can't Hardly Debate Adventuree" (Fox, 8:30PM ET/PT) (Repeat)
Aunt Dirt takes a new job at Lone Moose School; Wolf tries to impress Beef.

Complete TV Listings

Sitcom Stars on Talk Shows (Week of August 4)

Thursday, August 7

Chris Distefano (Benders) - Chris guest hosts a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
Hannah Waddingham (Ted Lasso) - Catch Hannah on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
Shane Gillis (Tires) - Shane appears on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
The Jonas Brothers (Jonas/Jonas LA) - The Jonas Brothers are guests on The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
Judy Greer (Kidding/Married/Mad Love/Miss Guided/Arrested Development),
Lizzy Caplan (Party Down/The Class/The Pitts), Steve Buscemi (Miracle Workers),
Tituss Burgess (Schmigadoon!/Central Park/Unbreakable Kimmy Schmidt), Walton Goggins (The Righteous Gemstones/The Unicorn/Vice Principals) - The Late Show with Stephen Colbert has "Kids Pitch" with special appearances by Judy, Lizzy, Steve, Tituss, Walton and others at 11:35pm on CBS.
Jean Smart (Hacks/Samantha Who?/Center of the Universe/In-Laws/Style & Substance/Designing Women) - Jean stops by Late Night with Seth Meyers at 12:36am on NBC.
Molly Gordon (The Bear/Ramy) - Molly appears on Late Night with Seth Meyers at 12:36am on NBC.
Sasheer Zamata (Home Economics/Woke/Robbie), Tien Tran (Mr. Throwback/How I Met Your Father) and Paul F. Tompkins (The Great North/BoJack Horseman/DAG) - Sasheera, Tien and Paul are guests on a repeat of After Midnight at 12:37am on CBS.
Luis Guzmán (How to Make It in America/Luis) - Luis talks about Wednesday on ABC's Good Morning America sometime between 7-9am and on ABC's GMA 3: What You Need to Know at 1pm.
Carol Leifer (Alright Already) - Carol talks about her book How to Write a Funny Speech for a Wedding, Bar Mitzvah, Graduation & Every Other Event You Didn’t Want to Go to in the First Place on Live with Kelly and Mark, so check your local listings.
Seth Rogen (The Studio/Platonic/Undeclared) and Rose Byrne (Platonic/Physical) - Seth and Rose talk about Platonic on CBS Mornings sometime between 7-9am.
Matt Rogers (No Good Deed/I Love That for You) - Matt co-hosts NBC's Today in the 10am hour.
Alicia Silverstone (American Woman) - Alicia talks about Irish Blood on NBC's Today sometime between 7-9am and in the 10am hour.
Aubrey Plaza (Parks and Recreation) - Aubrey and Maisy Stella are telling Drew about their film My Old Ass on a repeat of The Drew Barrymore Show, so check your local listings.
Valerie Bertinelli (Hot in Cleveland/Café Americain/Sydney/One Day at a Time) - Valerie appears on a repeat of The Drew Barrymore Show, so check your local listings.
Holly Robinson Peete (Hangin' with Mr. Cooper/For Your Love/Like Family/Love, Inc.) - Holly talks about Peacock's Kings Court on Access Daily with Mario & Kit, so check your local listings.