Wednesday, April 20, 2011
2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS
The 2011 TV Land Awards 2011 scored huge, record-breaking numbers for the network, attracting over 2 million viewers for its premiere telecast this past Sunday (April 17) at 9 p.m. ET/PT. This makes it the network's most watched TV Land Awards show ever (not counting simulcast airings on Nick at Nite, which was done the first few years). The star-studded special, which was held in New York City for the very first time, was the highest rated TV Land Awards show since 2004 across all key demos and posted double-digit gains in rating and viewers over last year's show. The 2011 TV Land Awards, which honored John Travolta and the cast of Welcome Back, Kotter, Michael J. Fox and the cast of Family Ties, Bill Cosby and the cast of The Cosby Show, the cast of The Facts of Life, Regis Philbin and music duo Daryl Hall and John Oates, reached nearly 7 million viewers for its premiere night on the network.
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.
And now a special message from "The Management" of Dunder Mifflin Scranton:
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.
And now a special message from "The Management" of Dunder Mifflin Scranton:
"Our beloved boss, Michael Scott, is leaving Dunder Mifflin, Inc. and moving to Colorado with his fiancée, Holly. On Tuesday, April 26, two days before the happy couple departs, we'll hold a special going-away party to celebrate the world's best boss.Tune in from 8-11pm in primetime on TBS next Tuesday to see the best of Michael Scott, aka the man with two first names! I don't think you need to write this on paper, but you can watch the finale of Michael Scott at Dunder Mifflin Scranton on Thursday, April 28 at 9/8 central on NBC. That's The Office to the rest of the world.
We've asked our friends at TBS to put together six of the most memorable events from Michael's time at Dunder Mifflin. The event will include "The Injury," "Gay Witch Hunt," "Survivor Man," "Dinner Party," "Café Disco," and "Double Date."
Sitcoms Airing Tonight / Sitcom Stars on Talk Shows
Monday, March 2
The Neighorhood - "Welcome to the Hoodwink" (CBS, 8:00PM ET/PT)
Tina grows concerned about Malcolm’s romantic choices. Meanwhile, Calvin and Dave’s street smarts are put to the test.
DMV - "Power Shift" (CBS, 8:30PM ET/PT)
Barb leaves Ceci in charge, but when Ceci improves the DMV, Barb sabotages the progress and injures her “good foot.” Meanwhile, Colette pushes back against Vic’s outdated views by challenging him to a game of basketball against former pro basketball player Renee Montgomery.
St. Denis Medical - "A New Best Friend" (NBC, 8:00PM ET/PT)
Alex's husband gets treated by Bruce; Joyce goes on an accidental journey; Ron's shoes squeak.
The Fall and Rise of Reggie Dinkins - "Put It on Your Cabbage!" (NBC, 8:30PM ET/PT)
Tobin urges Reggie to leave the house and face the outside world; Monica learns there's more to Brina than meets the eye.
Sitcom Stars on Talk Shows (Week of March 2)
Monday, March 2
- Daniel Radcliffe (The Fall and Rise of Reggie Dinkins/Miracle Workers) - Watch Daniel on The Late Show with Stephen Colbert at 11:35pm on CBS. He also talks about The Fall and Rise of Reggie Dinkins on NBC's Today sometime between 7-9am.
- Tracy Morgan (The Fall and Rise of Reggie Dinkins/Crutch/The Last O.G./30 Rock/The Tracy Morgan Show) - Tracy appears on Late Night with Seth Meyers at 12:36am on NBC.
- Christina Applegate (Dead to Me/Up All Night/Samantha Who?/Jesse/Married... with Children) - ABC's Good Morning America and GMA 3: What You Need to Know has Part 1 of Robin Roberts’ interview with Christina discussing her new memoir You with the Sad Eyes sometime between 7-9am and at 1pm.
- Zach Braff (Scrubs/Alex, Inc.) and Donald Faison (Scrubs/Extended Family/The Exes/Clueless) - Zach and Donald talk about Scrubs on ABC's Good Morning America sometime between 7-9am, on GMA 3: What You Need to Know, and on ABC News Live Prime with Linsey Davis at 7pm. Zach dishes on ABC's Scrubs on Live with Kelly and Mark, so check your local listings.
- Jesse Tyler Ferguson (Modern Family/The Class) - Jesse talks about Tru on ABC's Good Morning America sometime between 7-9am.
- Christa Miller (Shrinking/Cougar Town/Scrubs/The Drew Carey Show) - Christa talks about Shrinking on CBS Mornings sometime between 7-9am.
- Jamie Lee Curtis (The Sticky/Anything But Love/Operation Petticoat) - Jamie Lee talks about Scarpetta on NBC's Today sometime between 7-9am and in the 10am hour.
- Dermot Mulroney (The Righteous Gemstones/Four Weddings and a Funeral) and LaRoyce Hawkins (South Side) - Dermot and LaRoyce will be on NBC's Today in the 9am hour.
- Ariana DeBose (Schmigadoon!) - Ariana talks about Scarpetta on NBC's Today in the 10am hour.
- Erika Alexander (The Fall and Rise of Reggie Dinkins/Run the World/Living Single/The Cosby Show) - Erika talks about The Fall and Rise of Reggie Dinkins on NBC's Today in the 10am hour.
- Valerie Bertinelli (Hot in Cleveland/Cafe Americain/Sydney/One Day at a Time) - Valerie is joining the Drew's News desk for a cozy news story on The Drew Barrymore Show, so check your local listings.
New on DVD and Blu-ray
07/22 - Bewitched - The Complete Series - 60th Anniversary Special Edition (Blu-ray)
08/26 - The Huckleberry Hound Show - The Complete Original Series (Blu-ray)
09/30 - Touché Turtle and Dum Dum - The Complete Series (Blu-ray)
10/07 - Georgie & Mandy's First Marriage - The Complete First Season (DVD)
10/14 - Curb Your Enthusiasm - The Complete Series (Blu-ray) (DVD)
10/28 - St. Denis Medical - Season One (Blu-ray) (DVD)
11/04 - Happy's Place - Season One (Blu-ray) (DVD)
11/11 - Rick and Morty - Season 8 (Blu-ray) (DVD)
11/11 - SpongeBob SquarePants - The Complete Fifteenth Season (DVD)
11/11 - Two and a Half Men - The Complete Series (Blu-ray)
12/02 - Tom and Jerry - The Golden Era Anthology (1940-1958) (Blu-ray) (DVD)
12/16 - Lippy the Lion and Hardy Har Har - The Complete Series (Blu-ray)
12/16 - Wally Gator - The Complete Series (Blu-ray)
01/20 - The Woody Woodpecker and Friends Golden Age Collection (Blu-ray)
01/27 - The New Fred and Barney Show - The Complete Series (Blu-ray)
02/11 - Tom and Jerry - The Complete CinemaScope Collection (Blu-ray)
03/24 - Looney Tunes Collector's Vault - Volume 2 (Blu-ray)
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