Wednesday, April 20, 2011
2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS
The 2011 TV Land Awards 2011 scored huge, record-breaking numbers for the network, attracting over 2 million viewers for its premiere telecast this past Sunday (April 17) at 9 p.m. ET/PT. This makes it the network's most watched TV Land Awards show ever (not counting simulcast airings on Nick at Nite, which was done the first few years). The star-studded special, which was held in New York City for the very first time, was the highest rated TV Land Awards show since 2004 across all key demos and posted double-digit gains in rating and viewers over last year's show. The 2011 TV Land Awards, which honored John Travolta and the cast of Welcome Back, Kotter, Michael J. Fox and the cast of Family Ties, Bill Cosby and the cast of The Cosby Show, the cast of The Facts of Life, Regis Philbin and music duo Daryl Hall and John Oates, reached nearly 7 million viewers for its premiere night on the network.
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.
And now a special message from "The Management" of Dunder Mifflin Scranton:
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.
And now a special message from "The Management" of Dunder Mifflin Scranton:
"Our beloved boss, Michael Scott, is leaving Dunder Mifflin, Inc. and moving to Colorado with his fiancée, Holly. On Tuesday, April 26, two days before the happy couple departs, we'll hold a special going-away party to celebrate the world's best boss.Tune in from 8-11pm in primetime on TBS next Tuesday to see the best of Michael Scott, aka the man with two first names! I don't think you need to write this on paper, but you can watch the finale of Michael Scott at Dunder Mifflin Scranton on Thursday, April 28 at 9/8 central on NBC. That's The Office to the rest of the world.
We've asked our friends at TBS to put together six of the most memorable events from Michael's time at Dunder Mifflin. The event will include "The Injury," "Gay Witch Hunt," "Survivor Man," "Dinner Party," "Café Disco," and "Double Date."
Sitcoms Airing Tonight
Tuesday, May 24
Young Rock - "You Gotta Get Down to Get Up" (NBC, 8:00PM ET/PT)
Memphis, 1996: The WWF sends Dwayne to Memphis to develop his wrestling skills; when a booker bullies Downtown Bruno, Dwayne decides to fight back; in 2032, candidate Johnson's conflict with Dr. Julien comes to a head.
Young Rock - "Let the People Decide" (NBC, 8:30PM ET/PT)
In 2032, candidate Johnson rides the ups and downs of election day; in 1984, Rocky and Ata are at a crossroads with their futures in wrestling; in 1987, teenage Dwayne learns that the family is leaving Nashville.
Sitcom Stars on Talk Shows (Week of May 23)
Tuesday, May 24
- Annie Murphy (Kevin Can F**k Himself/Schitt's Creek) - Catch Annie on The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
- Drew Barrymore (Santa Clarita Diet) - Drew is a guest on Late Night with Seth Meyers at 12:36am on NBC.
- Chris Parnell (Happy Together/Suburgatory/Big Lake/Miss Guided) - Chris appears on Late Night with Seth Meyers at 12:36am on NBC.
- Ben Schwartz (The Afterparty/Space Force/House of Lies/Parks and Recreation) - Ben will be on The Late Late Show with James Corden at 12:37am on CBS.
- Mila Kunis (Family Guy/That '70s Show) - Mila is a guest on The Ellen DeGeneres Show, so check your local listings.
- Sherri Shepherd (Mr. Iglesias/Trial & Error/Sherri/Less Than Perfect/Suddenly Susan) - Sherri guest hosts The Wendy Williams Show, so check your local listings.
- Jenna Fischer (The Office/Splitting Up Together) and Angela Kinsey (The Office/The Hotwives of Orlando) - Jenna and Angela are guests on The Kelly Clarkson Show, so check your local listings.
- Molly Shannon (The Other Two/Divorce/Kath & Kim/Cracking Up) and David Arquette (In Case of Emergency/Double Rush/Parenthood) - Molly, David and Michael Vartan are part of a Never Been Kissed reunion on a repeat of The Drew Barrymore Show, so check your local listings.
- Jon Hamm (Unbreakable Kimmy Schmidt) - Jon talks about Top Gun: Maverick on NBC's Today sometime between 7-9am.
- Michelle Buteau (Bless the Harts/Enlisted) - The Good Dish has Michelle's plum upside-down cake, so check your local listings.
- Kristin Chenoweth (Trial & Error/Kristin) - Kristin puts a creative spin on a classic recipe that will have you singing for your supper on The Good Dish, so check your local listings.
New on DVD/Blu-ray (February-May)
02/08 - Last Man Standing - The Complete Ninth Season
02/22 - Everybody Hates Chris - The Complete Series (2022 Release)
02/22 - Gomer Pyle, U.S.M.C. - The Complete Series (2022 Release)
03/08 - Brooklyn Nine-Nine - Season Eight
03/08 - Brooklyn Nine-Nine - The Complete Series (Blu-ray) (DVD)
03/15 - Head of the Class - The Complete Fourth Season
03/15 - The Proud Family - The Complete Original Series - Anniversary Collection
03/22 - The Honeymooners Specials - The Complete Collection
03/29 - Rick and Morty - The Complete Seasons 1-5 (Blu-ray) (DVD)
03/29 - Young Rock - Season One
04/05 - Up All Night - The Complete Series (Blu-ray)
04/26 - The Danny Thomas Show (aka Make Room for Daddy) - The Complete Fourth Season
04/26 - Jackie Gleason TV Treasures - 70th Anniversary Collection (including Honeymooners Rarities)
05/03 - No Activity - Season Three
05/31 - Becker - The Complete Series (2022 Release)
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