2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

Wednesday, April 20, 2011

2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

The 2011 TV Land Awards 2011 scored huge, record-breaking numbers for the network, attracting over 2 million viewers for its premiere telecast this past Sunday (April 17) at 9 p.m. ET/PT. This makes it the network's most watched TV Land Awards show ever (not counting simulcast airings on Nick at Nite, which was done the first few years). The star-studded special, which was held in New York City for the very first time, was the highest rated TV Land Awards show since 2004 across all key demos and posted double-digit gains in rating and viewers over last year's show. The 2011 TV Land Awards, which honored John Travolta and the cast of Welcome Back, Kotter, Michael J. Fox and the cast of Family Ties, Bill Cosby and the cast of The Cosby Show, the cast of The Facts of Life, Regis Philbin and music duo Daryl Hall and John Oates, reached nearly 7 million viewers for its premiere night on the network.
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.

And now a special message from "The Management" of Dunder Mifflin Scranton:

"Our beloved boss, Michael Scott, is leaving Dunder Mifflin, Inc. and moving to Colorado with his fiancée, Holly. On Tuesday, April 26, two days before the happy couple departs, we'll hold a special going-away party to celebrate the world's best boss.
We've asked our friends at TBS to put together six of the most memorable events from Michael's time at Dunder Mifflin. The event will include "The Injury," "Gay Witch Hunt," "Survivor Man," "Dinner Party," "Café Disco," and "Double Date."

Tune in from 8-11pm in primetime on TBS next Tuesday to see the best of Michael Scott, aka the man with two first names! I don't think you need to write this on paper, but you can watch the finale of Michael Scott at Dunder Mifflin Scranton on Thursday, April 28 at 9/8 central on NBC. That's The Office to the rest of the world.

Sitcoms Airing Tonight / Sitcom Stars on Talk Shows

Friday, November 22

Happy's Place - "Happy's House" (NBC, 8:00PM ET/PT)
Bobbie agrees to take Isabella to Happy's house in search of a connection to their late father, leading Bobbie to worry about what they may find; Gabby hopes to strike it rich by searching through Happy's penny collection looking for a rarity.

Lopez vs Lopez - "Lopez vs Orlando" (NBC, 8:30PM ET/PT)
When Rosie's spoiled nephew Orlando visits, Mayan sets out to expose Rosie's cultural gender bias; George wants to teach Chance the value of hard work, but, instead, helps him create a toxic work environment.

Bob Hearts Abishola - "Whacking the Mole" (The CW, 8:00PM ET/PT) (Repeat)
After Abishola has a romantic dream about Bob, she tries to suppress her feelings for him and pays the price.

Bob Hearts Abishola - "Ralph Lauren and Fish" (The CW, 8:30PM ET/PT) (Repeat)
Bob and Abishola finally go on a proper date, which is interrupted by Dottie's medical emergency.

Bob Hearts Abishola - "Tough Like a Laundromat Washing Machine" (The CW, 9:00PM ET/PT) (Repeat)
Bob hires Abishola to take care of Dottie in his home while she recovers; Dottie has a hard time dealing with her limitations and takes it out on Abishola.

Bob Hearts Abishola - "Useless Potheads" (The CW, 9:30PM ET/PT) (Repeat)
With Abishola only helping part-time, Bob, Douglas and Christina struggle to take care of Dottie.

Wizards Beyond Waverly Place - "Wiz-Taken Identity" (Disney Channel, 8:00PM ET/PT)
When Billie struggles with a spell, Roman says he could do it if he was a wizard: to prove him wrong, Billie uses a Power Glass to transfer her powers to Roman.

Wizards Beyond Waverly Place - " Ain't Gnome Party Like a Wizard Party" (Disney Channel, 8:30PM ET/PT)
Justin embraces mortality to live with his family; his new challenge arises when Alex introduces Billie, a wizard-in-training, seeking Justin's mentorship.

Complete TV Listings

Sitcom Stars on Talk Shows (Week of November 18)

Friday, November 22

Kerry Washington (UnPrisoned) - Watch Kerry on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
Jimmy O. Yang (Interior Chinatown/Space Force/Silicon Valley) - Jimmy is a guest on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
Ariana Grande (Sam & Cat/Victorious) - Ariana appears on a repeat of The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
Andy Richter (Andy Barker, P.I./Quintuplets/Andy Richter Controls the Universe), Thomas Lennon (The Odd Couple/Sean Saves the World/Reno 911!) and Aparna Nancherla (Lopez vs Lopez/Search Party/Corporate) - Andy, Thomas and Aparna are guests on a repeat of After Midnight at 12:37am on CBS.
Keke Palmer (Scream Queens/True Jackson, VP) - Keke talks about her new book Master of Me: The Secret to Controlling Your Narrative on The Drew Barrymore Show, so check your local listings.
Andrew Rannells (Girls/The New Normal) - Drew is joined by the hilarious Andrew to celebrate all things Thanksgiving on The Drew Barrymore Show, so check your local listings.
Rosie Perez (Human Resources/Search Party) - Rosie tells Sherri about her new Apple TV+ psychological thriller Before on Sherri, so check your local listings.
Candace Cameron Bure (Fuller House/Full House) - Candace will be on New York Living on WPIX in New York at 10:15am.