2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

Wednesday, April 20, 2011

2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

The 2011 TV Land Awards 2011 scored huge, record-breaking numbers for the network, attracting over 2 million viewers for its premiere telecast this past Sunday (April 17) at 9 p.m. ET/PT. This makes it the network's most watched TV Land Awards show ever (not counting simulcast airings on Nick at Nite, which was done the first few years). The star-studded special, which was held in New York City for the very first time, was the highest rated TV Land Awards show since 2004 across all key demos and posted double-digit gains in rating and viewers over last year's show. The 2011 TV Land Awards, which honored John Travolta and the cast of Welcome Back, Kotter, Michael J. Fox and the cast of Family Ties, Bill Cosby and the cast of The Cosby Show, the cast of The Facts of Life, Regis Philbin and music duo Daryl Hall and John Oates, reached nearly 7 million viewers for its premiere night on the network.
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.

And now a special message from "The Management" of Dunder Mifflin Scranton:

"Our beloved boss, Michael Scott, is leaving Dunder Mifflin, Inc. and moving to Colorado with his fiancée, Holly. On Tuesday, April 26, two days before the happy couple departs, we'll hold a special going-away party to celebrate the world's best boss.
We've asked our friends at TBS to put together six of the most memorable events from Michael's time at Dunder Mifflin. The event will include "The Injury," "Gay Witch Hunt," "Survivor Man," "Dinner Party," "Café Disco," and "Double Date."

Tune in from 8-11pm in primetime on TBS next Tuesday to see the best of Michael Scott, aka the man with two first names! I don't think you need to write this on paper, but you can watch the finale of Michael Scott at Dunder Mifflin Scranton on Thursday, April 28 at 9/8 central on NBC. That's The Office to the rest of the world.

Sitcoms Airing Tonight / Sitcom Stars on Talk Shows

Monday, December 8

DMV - "The Next Window" (CBS, 8:00PM ET/PT)
At the Big Sac holiday party, Colette tries to impress Noa before his single “window” closes. Meanwhile, Barb’s effort to save the East Hollywood DMV backfires when she accidentally tackles the director, but assistant Sally (Leslie Jones) steps in to help.

The Neighborhood - "Welcome to Secrets and Santas" (CBS, 8:30PM ET/PT)
The Butlers’ anniversary plans take an unexpected turn when a blast from the past, Calvin’s ex-girlfriend, resurfaces. Meanwhile, Malcolm’s meeting gets hijacked, Marty makes a big move toward commitment and Gemma finds herself caught in a holiday misunderstanding.

St. Denis Medical - "No Wonder His Kidney Wants Out" (NBC, 8:00PM ET/PT)
Ron and Alex react very differently to a seemingly selfless patient; Joyce runs into an old flame; Matt helps Bruce find a new best friend.

The Paper - "Scam Alert" (NBC, 8:30PM ET/PT)
Ned chases a story about a local scammer operating through a dating app and realizes he may already have the scoop when he learns Esmeralda was one of his victims; Nicole is full of vengeful glee.

Complete TV Listings

Sitcom Stars on Talk Shows (Week of December 8)

Monday, December 8

Quinta Brunson (Abbott Elementary) - Watch Quinta on Jimmy Kimmel Live! at 11:35pm on ABC.
Mila Kunis (Family Guy/That '70s Show) - Mila appears on The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC. She also talks about Wake Up Dead Man: A Knives Out Mystery on NBC's Today sometime between 7-9am.
Zooey Deschanel (Physical/New Girl) - Zooey is a guest on The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
Sabrina Carpenter (Girl Meets World) - Sabrina appears on Late Night with Seth Meyers at 12:36am on NBC.
Ashley Park (Emily in Paris/Only Murders in the Building/Girls5eva/Nightcap) - Ashley talks about Emily in Paris on ABC's Good Morning America sometime between 7-9am and on Sherri, so check your local listings.
Ana Gasteyer (American Auto/People of Earth/Lady Dynamite/Suburgatory) - Ana chats about Sugar & Booze: A Holiday Spectacular with the ladies of The View on ABC at 11am ET/10am CT-PT.
Henry Winkler (Barry/Arrested Development/Out of Practice/Monty/Happy Days) - All Access with Linsey Davis sits down with Henry to talk about his life, career and new children's book Detective Duck: The Mystery at Emerald Pond on ABC News Live Prime with Linsey Davis at 7pm.
Mark Hamill (The Texas Wheelers) - Mark talks about The SpongeBob Movie: Search for SquarePants on Live with Kelly and Mark, so check your local listings.
Brooke Shields (Suddenly Susan) - Brooke co-hosts NBC's Today in the 10am hour.
Connie Britton (SMILF/Lost at Home/The Fighting Fitzgeralds/Spin City) - Connie tells Sherri about starring in The Family McMullen, the sequel to The Brothers McMullen, on Sherri, so check your local listings.
Reba McEntire (Happy's Place/Malibu Country/Reba) - Reba talks about season two of her hit sitcom Happy's Place on The Drew Barrymore Show, so check your local listings.
Justine Lupe (Nobody Wants This/Cristela) - Justine talks about Netflix's Nobody Wants This on Access Daily with Mario & Kit, so check your local listings.