TV Land to Study Boomer Entertainment Trends; The WB Moves 'Twins' & Puts 'Fran' on Hiatus

Wednesday, October 19, 2005

TV Land to Study Boomer Entertainment Trends; The WB Moves 'Twins' & Puts 'Fran' on Hiatus

TV Land has secured the services of Ken Dychtwald, the nation's leading expert on Baby Boomers, and his San Francisco-based consulting firm - Age Wave - to conduct a comprehensive study exploring consumer behaviors and attitudes of the Baby Boom generation, generally defined as Americans born between 1946 and 1964. As consultants to TV Land, Dychtwald and Age Wave have been assigned two primary projects: 1) to develop and execute a "state-of-the generation" presentation to TV Land advertisers in March, 2006 and 2) to conduct a national study that examines their social influence and consumer trends on a wide range of issues pertaining to entertainment. The study's findings are slated to be released by TV Land and Age Wave in September, 2006. To read more from this press release click here.

The WB has made various schedule shifts to their primetime line-up. Most notably are sitcoms Twins and Living with Fran. Twins will move from Fridays 8:30 p.m. to Fridays 9:30 p.m., which means Living with Fran is on hiatus--who knows if it will ever return, though The WB promises it will. The WB will air reruns of What I Like About You in Twins' old slot at 8:30 p.m. I won't go into more detail, but you can see the full changes here.

Sitcoms Airing Tonight / Sitcom Stars on Talk Shows

Sunday, February 15

The Simpsons - "Irrational Treasure" (Fox, 8:00PM ET/PT)
Marge enters Santa's Little Helper into the national dog show in Philadelphia.

The Simpsons - "Homer? A Cracker Bro?" (Fox, 8:30PM ET/PT)
Homer and Kirk go into business together.

Universal Basic Guys - "Little the Netherlands" (Fox, 9:00PM ET/PT)
Mark learns to ride a bike and finds a hidden Dutch enclave; Tammy helps Leanne plan her "divorce-lorette" party.

Family Guy - "The Edible Arrangement" (Fox, 9:30PM ET/PT)
Lois and Stewie finally understand each other -- thanks to Brian's edibles -- and explore and try to explain their complicated relationship.

Complete TV Listings

Sitcom Stars on Talk Shows (Week of February 9)

Friday, February 13

Christopher Titus (Titus) - Christopher is a guest on a repeat of Comics Unleashed with Byron Allen at 12:37am on CBS.
Valerie Bertinelli (Hot in Cleveland/One Day at a Time) - Drew is celebrating Valentine's Day and hitting the headlines with Valerie and Sunny Anderson on The Drew Barrymore Show, so check your local listings. Then it's bestie cooking for two with Sunny, Valerie and Ross.
Vanessa Lachey (Truth Be Told/Dads) - Vanessa and Nick Lachey talk about Netflix's Love is Blind on Access Daily with Mario & Kit, so check your local listings.

New on DVD and Blu-ray