Step by Step Posts Solid Ratings on The Hub; Fox Picks Up Full Season of Brooklyn Nine-Nine, Gets Post-Super Bowl Slot with New Girl

Tuesday, October 22, 2013

Step by Step Posts Solid Ratings on The Hub; Fox Picks Up Full Season of Brooklyn Nine-Nine, Gets Post-Super Bowl Slot with New Girl

The Hub launched Step by Step on its line-up two weeks ago on Oct. 7 and since its debut, the series has posted solid ratings from Oct. 7-18. In primetime (airing anytime between 7-11pm) the sitcom has averaged 127,000 total viewers and over 67,000 viewers adults 18-49, higher than The Hub's other sitcoms in October primetime that air during the 10pm hour (ALF 39,000 viewers adults 18-49, Happy Days 55,000 viewers adults 18-49, Laverne & Shirley 56,000 viewers adults 18-49 and Mork & Mindy 29,000 viewers). The sitcom is also building on its animated lead-ins, an hour each of Tiny Toons Adventures & Animaniacs, from 5-7pm among adults 18-49. Those two series have averaged 43,000 and 57,000 viewers adults 18-49, respectively for October to-date from 5-7pm. Step by Step is also appealing to the younger demo of kids 2-11 with nearly 39,000 viewers, helped by its animated lead-in. And finally, in its first two weeks, the '90s sitcom has improved the time period (weekdays 7-8pm) from the prior two weeks among adults 18-49 by nearly 29%, from 52,000 viewers to 67,000 viewers. "We'll make it better...the second time around," indeed! Step by Step airs weekdays from 7-8pm and encores from 2-3am only on The Hub.

Andy Samberg and Andre Braugher

Fox has picked up nine additional episodes of the arresting new comedy Brooklyn Nine-Nine, bringing the series to a full 22-episode order for the season. In addition, Brooklyn Nine-Nine will join New Girl in a special one-hour comedy event, airing immediately following the Super Bowl XLVIII on Sunday, Feb. 2, 2014. Through five telecasts, the comedy is averaging a 2.1/6 among Adults 18-49 with 4.9 million total viewers, according to Nielsen's most current data (Live+7/Live+3 mix).

In "Halloween," tonight's all-new episode of Brooklyn Nine-Nine, airing at 8:30 PM ET/PT on Fox, it's Halloween night, a busy time of the year for any police precinct. Amy (Melissa Fumero) detests the holiday, and is not thrilled when she has to don a costume to go undercover on street patrol with Charles (Joe Lo Truglio). Back at the precinct, Jake (Andy Samberg) bets Captain Holt (Andre Braugher) that he can steal his Medal of Valor before midnight, which results in him bringing out some costumes of his own.