Network Upfronts Canceled But Will Go on Digitally

Tuesday, March 17, 2020

Network Upfronts Canceled But Will Go on Digitally

ViacomCBS announced the company's plan for the 2020 Advertising Upfront season in light of continuing concerns about COVID-19 and guidelines from public health officials. CBS Television Network will forego its live presentation to the advertising community at Carnegie Hall. Instead, network executives and CBS talent will unveil the new 2020-2021 primetime lineup and unique content from CBS Entertainment, CBS News, CBS Sports and CBS All Access in a video Upfront special to be posted to digital platforms on Wednesday, May 13. Additional details regarding the Upfront special will be announced at a future date.

Important information and insights normally shared during ViacomCBS client dinners and presentations scheduled for March and April will instead be delivered digitally via video and other formats. These communications will highlight the valuable opportunities for advertisers across the combined company, featuring the ViacomCBS cable networks and the [largest] premium digital video inventory in the industry, including the leading free streaming television service in the U.S., Pluto TV.

NBCUniversal announced the cancelation of its live Upfront event on May 11th due to health concerns. The company will instead televise and stream the Upfront Presentation for the 2020-21 season to ensure the safety of all participants while also reflecting the increasingly direct relationship between NBCUniversal, its fans and its partners. This will now allow all audiences to tune in for a sneak peek at the future of NBCUniversal's programming. NBCUniversal's new Upfront Presentation will feature talent from across its portfolio and platform, and will preview new programming announcements, trailers and more, from Entertainment to Sports to News. Tune-in and programming details will be announced at a later date.

ABC, Fox and CW Upfronts are likely going the same route as actual live presentations will not be happening. On the cable front, Discovery, Inc. announced that it has canceled its live Upfront presentation in New York scheduled for May 12 at Jazz at Lincoln Center's Frederick P. Rose Hall. The decision was made out of an abundance of caution and care for the health and safety of employees, talent and business partners. Discovery has prepared an alternative digital experience to showcase the company, portfolio, and advanced advertising products to its valued clients and agency partners, with details to be announced at a later date.

Sitcoms Airing Tonight / Sitcom Stars on Talk Shows

Friday, April 4

none scheduled

Complete TV Listings

Sitcom Stars on Talk Shows (Week of March 31)

Friday, April 4

Ike Barinholtz (The Studio/The Afterparty/Bless the Harts/The Mindy Project/Eastbound & Down) - Watch Ike on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
Bill Burr (F Is for Family/Townies) - Bill appears on a repeat of The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
Kevin Hart (Lil Kev/Die Hart/The Big House/Undeclared) - Kevin is a guest on a repeat of Late Night with Seth Meyers at 12:36am on NBC.
Annaleigh Ashford (B Positive) - Annaleigh appears on a repeat of Late Night with Seth Meyers at 12:36am on NBC.
Tichina Arnold (The Neighborhood/Survivor's Remorse/Happily Divorced/Everybody Hates Chris/Martin) and Essence Atkins (Poppa's House/Marlon/Mr. Box Office/Are We There Yet?/Half & Half/Smart Guy/Under One Roof) - Tichina and Essence are guests on a repeat of After Midnight at 12:37am on CBS.
Laurence Fishburne (black-ish) - Laurence talks about The Amateur on ABC's Good Morning America sometime between 7-9am and on ABC's GMA 3: What You Need to Know at 1pm.
Kevin Bacon (I Love Dick) - Kevin talks about The Bondsman with the ladies of The View on ABC at 11am ET/10am CT-PT.
Dulé Hill (The Wonder Years) - Dulé talks about Good American Family with the ladies of The View on ABC at 11am ET/10am CT-PT.
Olivia Munn (Perfect Couples) - Olivia guest co-hosts NBC's Today in the 10am hour.
Lea Michele (The Mayor) - NBC's Today catches up with Lea in the 10am hour.
Alan Cumming (Schmigadoon!) - NBC's Today catches up with Alan in the 10am hour.
Nathan Lane (Mid-Century Modern/Only Murders in the Building/Modern Family/Charlie Lawrence/Encore! Encore!/One of the Boys), Matt Bomer (Mid-Century Modern) and Nathan Lee Grahm (Mid-Century Modern/LA to Vegas/The Comeback) - The cast of Mid-Century Modern are sitting down with Drew to talk about their hilarious new show on The Drew Barrymore Show, so check your local listings.
Valerie Bertinelli (Hot in Cleveland/Café Americain/Sydney/One Day at a Time) - In a new Weekender Drew, Ross Mathews, and Valerie are sharing their best picks for the perfect weekend on The Drew Barrymore Show, so check your local listings.
Sarah Michelle Gellar (The Crazy Ones) and Raven Goodwin (Good Luck Charlie/Just Jordan) - Sarah, Raven and Amber Filey talk about Lifetime's Single Black Female 3: The Final Chapter on a repeat of Access Daily with Mario & Kit, so check your local listings.