2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

Wednesday, April 20, 2011

2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

The 2011 TV Land Awards 2011 scored huge, record-breaking numbers for the network, attracting over 2 million viewers for its premiere telecast this past Sunday (April 17) at 9 p.m. ET/PT. This makes it the network's most watched TV Land Awards show ever (not counting simulcast airings on Nick at Nite, which was done the first few years). The star-studded special, which was held in New York City for the very first time, was the highest rated TV Land Awards show since 2004 across all key demos and posted double-digit gains in rating and viewers over last year's show. The 2011 TV Land Awards, which honored John Travolta and the cast of Welcome Back, Kotter, Michael J. Fox and the cast of Family Ties, Bill Cosby and the cast of The Cosby Show, the cast of The Facts of Life, Regis Philbin and music duo Daryl Hall and John Oates, reached nearly 7 million viewers for its premiere night on the network.
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.

And now a special message from "The Management" of Dunder Mifflin Scranton:

"Our beloved boss, Michael Scott, is leaving Dunder Mifflin, Inc. and moving to Colorado with his fiancée, Holly. On Tuesday, April 26, two days before the happy couple departs, we'll hold a special going-away party to celebrate the world's best boss.
We've asked our friends at TBS to put together six of the most memorable events from Michael's time at Dunder Mifflin. The event will include "The Injury," "Gay Witch Hunt," "Survivor Man," "Dinner Party," "Café Disco," and "Double Date."

Tune in from 8-11pm in primetime on TBS next Tuesday to see the best of Michael Scott, aka the man with two first names! I don't think you need to write this on paper, but you can watch the finale of Michael Scott at Dunder Mifflin Scranton on Thursday, April 28 at 9/8 central on NBC. That's The Office to the rest of the world.

Sitcoms Airing Tonight

Thursday, February 25

Young Sheldon - "Crappy Frozen Ice Cream and an Organ Grinder's Monkey" (CBS, 8:00PM ET/PT)
Sheldon and George Sr. dine with President Hagemeyer (Wendie Malick) and a university benefactor. Also, Georgie gives Missy some brotherly advice when Mary won’t let her go to the school dance, and Dale and June (Reba McEntire) convince Meemaw to attend their son’s wedding.

B Positive - "B Negative" (CBS, 8:30PM ET/PT)
Drew and Gina start thinking about their futures after Jerry (David Anthony Higgins) gets a surprise call that he’s receiving a new kidney.

Mom - "Whip-Its and Emotionally Attuned Babies" (CBS, 9:00PM ET/PT)
Bonnie has success creating a line of mocktails for Adam’s bar. Also, Jill finds herself attracted to Bonnie’s therapist, Trevor (Rainn Wilson).

The Unicorn - "In Memory Of..." (CBS, 9:30PM ET/PT)
Natalie realizes that her memories of her mom are starting to fade when Michelle and Delia have a memorial to honor Wade’s wife. Also, Forrest and Ben get competitive when their kids enter a fundraising contest at school.

Call Me Kat - "First Date" (Fox, 9:00PM ET/PT)
Kat deals with nerves over her first date with Oscar; Randi tries to figure out the perfect anniversary gift for Daniel.

Last Man Standing - "Grill in the Mist" (Fox, 9:30PM ET/PT)
In the wake of the pandemic, Mike and Kristin are forced to make some tough business decisions involving Outdoor Man; Jen helps Mandy get organized.

Mr. Mayor - "#Palmtreereform" (NBC, 8:00PM ET/PT)
Neil's plan to save the city money on palm tree maintenance meets unexpected resistance; Tommy and Mikaela don't believe Jayden when he announces he's going to be a father.

Young Rock - "Depositions" (NBC, 8:30PM ET/PT)
With Carol's lawyer at Cloud 9 to depose the employees, Jonah tries to ease Glenn's nerves; Mateo enlists Sandra's help hiding the details of his work arrangement while Dina grows concerned about Garrett's behavior at customer service.

grown-ish - "Know Yourself" (Freeform, 8:00PM ET/PT)
Vivek has a new experience with Heidi; Aaron and Doug struggle to adjust their views on sexuality and masculinity; Nomi and her new baby, Luna, return to Cal U; Junior shows up to fight for Sky.

Complete TV Listings

Sitcom Stars on Talk Shows (Week of February 22)

Thursday, February 25

Steve Harvey (The Steve Harvey Show) - Catch Steve on Jimmy Kimmel Live! at 11:35pm on ABC.
Regina King (227/Leap of Faith) - Regina appears on The Late Show with Stephen Colbert at 11:35pm on CBS.
David Spade (Rules of Engagement/8 Simple Rules/Just Shoot Me!) - David is a guest on Late Night with Seth Meyers at 12:36am on NBC.
Jodie Foster (Paper Moon/Bob & Carol & Ted & Alice) - Jodie will be on The Late Late Show with James Corden at 12:37am on CBS. She also talks about The Mauritanian on NBC's Today sometime between 7-9am.
Randall Park (Fresh Off the Boat) - Randall appears on A Little Late with Lilly Singh at 1:35am on NBC.
Kevin James (The Crew/Kevin Can Wait/The King of Queens) - Kevin is a guest on Conan at 11pm on TBS.
Soleil Moon Frye (Punky Brewster/Sabrina, the Teenage Witch) - Soleil will be on Watch What Happens: Live at 11pm on Bravo.
Michael Chiklis (Daddio) - Michael talks about the crime drama series Coyote on LIVE! with Kelly and Ryan, so check your listings.
Jane Fonda (Grace and Frankie) - Jane is a guest on The Ellen DeGeneres Show, so check your local listings.
Nick Jonas (Jonas) - Nick talks about the new season of The Voice on E!'s Daily Pop at 11am.
Tia Mowry (Family Reunion/Instant Mom/The Game/Sister, Sister) - Tia talks about how she is taking charge of her health in 2021 on E!'s Daily Pop at 11am.
Maureen McCormick (The Brady Bunch/The Brady Brides) - Maureen talks about life as a Brady and how she is coping during the pandemic on The Dr. Oz Show, so check your local listings.