2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

Wednesday, April 20, 2011

2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS

The 2011 TV Land Awards 2011 scored huge, record-breaking numbers for the network, attracting over 2 million viewers for its premiere telecast this past Sunday (April 17) at 9 p.m. ET/PT. This makes it the network's most watched TV Land Awards show ever (not counting simulcast airings on Nick at Nite, which was done the first few years). The star-studded special, which was held in New York City for the very first time, was the highest rated TV Land Awards show since 2004 across all key demos and posted double-digit gains in rating and viewers over last year's show. The 2011 TV Land Awards, which honored John Travolta and the cast of Welcome Back, Kotter, Michael J. Fox and the cast of Family Ties, Bill Cosby and the cast of The Cosby Show, the cast of The Facts of Life, Regis Philbin and music duo Daryl Hall and John Oates, reached nearly 7 million viewers for its premiere night on the network.
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.

And now a special message from "The Management" of Dunder Mifflin Scranton:

"Our beloved boss, Michael Scott, is leaving Dunder Mifflin, Inc. and moving to Colorado with his fiancée, Holly. On Tuesday, April 26, two days before the happy couple departs, we'll hold a special going-away party to celebrate the world's best boss.
We've asked our friends at TBS to put together six of the most memorable events from Michael's time at Dunder Mifflin. The event will include "The Injury," "Gay Witch Hunt," "Survivor Man," "Dinner Party," "Café Disco," and "Double Date."

Tune in from 8-11pm in primetime on TBS next Tuesday to see the best of Michael Scott, aka the man with two first names! I don't think you need to write this on paper, but you can watch the finale of Michael Scott at Dunder Mifflin Scranton on Thursday, April 28 at 9/8 central on NBC. That's The Office to the rest of the world.

Sitcoms Airing Tonight / Sitcom Stars on Talk Shows

Monday, November 3

The Neighborhood - "Welcome to Family Value" (CBS, 8:00PM ET/PT)
Malcolm’s home renovation takes an unexpected turn when Calvin’s cousin Crutch (Tracy Morgan) shows up uninvited to fix his floors. Meanwhile, Dave’s attempts to help around the house and support Grover’s booming T-shirt business lead to more stress than he bargained for.

DMV - "Don't Kill the Job" (CBS, 8:30PM ET/PT)
When Colette runs into an old friend at the DMV, she pretends to be a fellow customer rather than an employee in order to save face.

St. Denis Medical - "Aloha, Everyone" (NBC, 8:00PM ET/PT)
Alex tries to hold on to her peaceful vacation vibes; Joyce faces a design crisis in the birthing center; Matt and Serena reassess their working relationship.

St. Denis Medical - "Mama Bear Activated" (NBC, 8:30PM ET/PT)
After Bruce is attacked at the hospital, Matt helps him deal with the aftermath; Alex motivates Joyce to amp up security, while Ron and Serena debate who is more qualified to defend themselves.

TV We Love - "The Honeymooners" (The CW, 9:00PM ET/PT)
Jackie Gleason's creative genius; why "The Honeymooners" continues to resonate 70 years after its premiere.

Complete TV Listings

Sitcom Stars on Talk Shows (Week of November 3)

Monday, November 3

Sean Hayes (Will & Grace/The Millers/Sean Saves the World) - Watch Sean on Jimmy Kimmel Live! at 11:35pm on ABC.
Tom Hanks (Bosom Buddies) - Tom appears on The Late Show with Stephen Colbert at 11:35pm on CBS.
Rickey Smiley (The Rickey Smiley Show) - Rickey is a guest on Comics Unleashed with Byron Allen at 12:37am on CBS.
Isla Fisher (Wolf Like Me/Arrested Development) - Andy Cohen interviews Isla on Watch What Happens Live with Andy Cohen at 9pm on Bravo.
Patti LaBelle (Out All Night) - Patti and Nona Hendryx perform on ABC's Good Morning America sometime between 7-9am.
Rami Malek (The War at Home) - Rami talks about Nuremberg on CBS Mornings sometime between 7-9am and on Live with Kelly and Mark, so check your local listings.
Lacey Chabert (Still the King/Baby Daddy/Family Guy) - Lacey dishes on She's Making a List on Live with Kelly and Mark, so check your local listings.
John Slattery (Maggie/Ed) - NBC's Today catches up with John in the 9am hour.
Tig Notaro (One Mississippi) and and Valerie Bertinelli (Hot in Cleveland/One Day at a Time) - Drew is hitting the headlines with her co-pilot Ross Mathews, Valerie Bertinelli and Tig Notaro on The Drew Barrymore Show, so check your local listings. Tig talks to Drew about executive producing the documentary Come See Me in the Good Light.
Erika Alexander (Run the World/Living Single/The Cosby Show) - Erika tells Drews about her show Invasion and her podcast ReLiving Single on The Drew Barrymore Show, so check your local listings.