Wednesday, April 20, 2011
2011 TV Land Awards Highest Rated Ever; Michael Scott Gets Send-Off Marathon On TBS
The 2011 TV Land Awards 2011 scored huge, record-breaking numbers for the network, attracting over 2 million viewers for its premiere telecast this past Sunday (April 17) at 9 p.m. ET/PT. This makes it the network's most watched TV Land Awards show ever (not counting simulcast airings on Nick at Nite, which was done the first few years). The star-studded special, which was held in New York City for the very first time, was the highest rated TV Land Awards show since 2004 across all key demos and posted double-digit gains in rating and viewers over last year's show. The 2011 TV Land Awards, which honored John Travolta and the cast of Welcome Back, Kotter, Michael J. Fox and the cast of Family Ties, Bill Cosby and the cast of The Cosby Show, the cast of The Facts of Life, Regis Philbin and music duo Daryl Hall and John Oates, reached nearly 7 million viewers for its premiere night on the network.
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.
And now a special message from "The Management" of Dunder Mifflin Scranton:
The TV Land Awards averaged over 2 million viewers, up 20% over last year's show. Among the network's target Adults 25-54 audience, the special earned a 0.8 rating and 856,000 viewers, an increase of 19% in rating and 16% in viewers 25-54 over 2010's telecast. The special was a hit among Women 25-54, posting a 1.0 rating and 503,000 viewers among women 25-54, up 32% in rating and 30% in viewers over last year. And among the network's core Adults 40-54 audience, it posted a 1.3 rating and 697,000 viewers 40-54, up 19% in rating and 17% in viewers over 2010's show.
Also, this year's TV Land Awards attracted a 48% larger audience to the Awards site section of TVLand.com versus last year, making it the most visited TV Land Awards to date. Social Media played a role in helping to drive this increase, specifically the TV Land Facebook Fan page which drove users to engage with posts on the page via comments and likes, and ultimately clicking through to TVLand.com for additional content around the TV Land Awards. Additionally, the photo gallery featuring celebrities on the red carpet at the show was a hit with visitors on the site, with each fan viewing nearly all 50 photos contained within the gallery.
And now a special message from "The Management" of Dunder Mifflin Scranton:
"Our beloved boss, Michael Scott, is leaving Dunder Mifflin, Inc. and moving to Colorado with his fiancée, Holly. On Tuesday, April 26, two days before the happy couple departs, we'll hold a special going-away party to celebrate the world's best boss.Tune in from 8-11pm in primetime on TBS next Tuesday to see the best of Michael Scott, aka the man with two first names! I don't think you need to write this on paper, but you can watch the finale of Michael Scott at Dunder Mifflin Scranton on Thursday, April 28 at 9/8 central on NBC. That's The Office to the rest of the world.
We've asked our friends at TBS to put together six of the most memorable events from Michael's time at Dunder Mifflin. The event will include "The Injury," "Gay Witch Hunt," "Survivor Man," "Dinner Party," "Café Disco," and "Double Date."
Sitcoms Airing Tonight / Sitcom Stars on Talk Shows
Friday, November 6
Happy's Place - "Full Gabby" (NBC, 8:00PM ET/PT)
Bobbie notices Val shutting down all of Gabby's ideas, only for Val to point out that Bobbie does the same thing; Steve tries some new tactics to manage his obsessive-compulsive disorder on an unknowing Isabella.
Newlyweds - "We'll Never Have Paris" (NBC, 8:30PM ET/PT)
James and Jeanie can't get a moment alone during their at-home mini-moon.
Sitcom Stars on Talk Shows (Week of November 2)
Friday, November 6
- Sarah Paulson (Leap of Faith) - Watch Sarah on The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
- Jeff Hiller (Somebody Somewhere/Nightcap) - Jeff appears on Late Night with Seth Meyers at 12:36am on NBC.
- Maz Jobrani (Superior Donuts/The Knights of Prosperity/Better Off Ted) - Maz is a guest on a repeat of Comics Unleashed with Byron Allen at 11:35pm on CBS.
- Natasha Leggero (Broke/Dice/Another Period/Free Agents) and Tommy Davidson (The Varnell Hill Show/The Proud Family/Malcolm & Eddie/Between Brothers) - Natasha and Tommy will be on Funny You Should Ask at 12:37am on CBS.
- Mindy Kaling (Running Point/The Mindy Project/The Office) - ABC's Good Morning America has Deals & Steals with actress Mindy and ABC e-commerce editor Tory Johnson sometime between 7-9am.
- Bill Hader (Barry) - Bill talks about The Cat in the Hat with the ladies of The View on ABC at 11am ET/10am CT-PT.
- Henry Winkler (Barry/Arrested Development/Out of Practice/Monty/Happy Days) - Henry discusses how therapy has changed his life, the two words he lives by and his new children's book, Detective Duck: The Mystery of the Flash Flood, on Tamron Hall, so check your local listings. He also drops by to surprise Drew and talk about the fourth installment of his children's book series, Detective Duck: The Mystery of the Flash Flood, on The Drew Barrymore Show, so check your local listings.
- Hailee Steinfeld (Dickinson) - Hailee talks about Disney's Hexed on Live with Kelly and Mark, so check your local listings.
- Rob Riggle (Rob Riggle's Ski Master Academy/Golan the Insatiable/Gary Unmarried) - NBC's Today catches up with Rob in the 9am hour.
- Valerie Bertinelli (Hot in Cleveland/Cafe Americain/Sydney/One Day at a Time) - Nora Singley is joining Pilar Valdes and Valerie for some cooking with Drew and Ross at the tasting table on The Drew Barrymore Show, so check your local listings.
- Andy Richter (Andy Barker, P.I./Quintuplets/Andy Richter Controls the Universe) - Andy can be heard on the Morning Mashup on SiriusXM.
New on DVD and Blu-ray
08/25/26 - Perfect Strangers - The Complete Series (Blu-ray) (DVD)
09/08/26 - Looney Tunes Collector's Vault - Volume 3 (Blu-ray)
09/22/26 - Bridget Loves Bernie - The Complete Series (Blu-ray)
09/29/26 - Happy's Place - Season Two (Blu-ray) (DVD)
10/20/26 - Abbott Elementary - The Complete Fifth Season (DVD)
10/20/26 - The Brady Bunch - The Complete Original Series (2026 Release) (DVD)
10/20/26 - The Quick Draw McGraw Show - The Complete Series (Blu-ray)
10/20/26 - Shrinking - The Complete First and Second Seasons (DVD)
10/20/26 - South Park - The Complete Twenty-Seventh and Twenty-Eighth Seasons (DVD)
11/03/26 - Georgie & Mandy's First Marriage - The Complete Second Season (DVD)
11/03/26 - Rick and Morty - The Complete Ninth Season (Blu-ray) (DVD)
11/03/26 - SpongeBob SquarePants - The Complete Sixteenth Season (DVD)
11/03/26 - Superstore - The Complete Series (Blu-ray)
11/24/26 - The Yogi Bear Show - The Complete Series (Blu-ray)
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