Thursday, January 13, 2011
TCA Winter 2011 Press Tour: NBC; The Game's Season Premiere Sets Series Highs on BET
IF there is anything noteworthy from NBC's panels this afternoon, we will let you know, so stay with us!
BET's scripted night of programming broke ratings records as millions tuned in on Tuesday, January 11 to watch the hour long cable debut of sitcom The Game at 10:00 p.m. and the series premiere of Let's Stay Together at 11:00 p.m. The Game was the #1 ad-supported sitcom telecast in cable TV history, garnering 7.7 million total viewers and 4.87 coverage rating according to the Nielsen Company and was the #1 The Game telecast on broadcast and cable ever (beating its airings on The CW by miles). The premiere also ranks as the #2 telecast in BET history among viewers (behind BET Awards '09).
Let's Stay Together, a brand new scripted series on the network, ranked among the top 5 ad-supported sitcom premieres in cable TV history ever and was the #2 series telecast in BET history behind The Game, debuting to 4.4 million viewers among 2.7 million households with a 3.0 coverage rating on Tuesday, January 11 at 11:00 p.m.
Following BET Networks' successful syndicate acquisition in February 2009, the BET premiere of The Game picked up where things left off at the end of season three (over two years ago) with the show's main cast -- Coby Bell, Hosea Chanchez, Brittany Daniel, Pooch Hall, Tia Mowry and Wendy Raquel Robinson.
In addition to its incredible on-air performance, The Game had the highest amount of social media buzz of all other prime time television shows, according to Trendrr's Prime Time Television Activity Chart for Tuesday, January 11. At one point, commenting on The Game Facebook page averaged 893 likes per minute, and 750 comments per minute, after the question "What did you think about tonight's episode?" within the first 28 minutes after the post. The Game related topics dominated Twitter with 9 out of the top 10 trending topics 30 minutes into the program.
So why did The Game get such big ratings? The CW aired the series only in primetime once a week, while BET has been airing the series since February in all day parts with a lot of marathons, gaining new fans and airing it with similar style sitcoms. With the amount of networks available today, it is very hard to find an audience for a series airing just once a week. Comedies tend to repeat well and are perfect for marathon viewing. The previous high for The Game on The CW was 3 million viewers for the season two premiere, which was more than doubled in the BET premiere. Maybe more network sitcoms need to have their sitcoms air for marathons or daily afternoon airings to get a bigger audience in primetime. Original dramas on cable also are doing well with the marathon blocks and extra encores, such as ABC Family's Pretty Little Liars, which recently saw series highs for the return.
Both series will regularly air every Tuesday on BET at 10pm & 10:30pm, respectively.
Sitcoms Airing Tonight / Sitcom Stars on Talk Shows
Saturday, March 28
none scheduled
Sitcom Stars on Talk Shows (Week of March 23)
Friday, March 27
- Chelsea Handler (Are You There, Chelsea?) - Watch Chelsea on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
- Trey Parker and Matt Stone (Creators of South Park) - Trey and Matt are guests on a repeat of The Late Show with Stephen Colbert at 11:35pm on CBS.
- Andrew Rannells (Girls/The New Normal) - Andrew appears on a repeat of The Late Show with Stephen Colbert at 11:35pm on CBS.
- Tony Shalhoub (We Are Men/Stark Raving Mad/Wings) - Tony is a guest on a repeat of Late Night with Seth Meyers at 12:36am on NBC.
- Jenny Slate (The Great North/Big Mouth/Married/Bob's Burgers) - Jenny appears on a repeat of Late Night with Seth Meyers at 12:36am on NBC.
- Amanda Peet (Brockmire/Togetherness/Bent) - Amanda chats with the ladies of The View on ABC at 11am ET/10am CT-PT.
- John Leguizamo (The Brothers Garcia) - John talks about ABC News Live Prime with Linsey Davis at 7pm.
- Jon Bernthal (The Class) and Ebon Moss-Bachrach (The Bear/Girls) - Jon and Ebon talk about Broadway's Dog Day Afternoon on NBC's Today sometime between 7-9am.
- Valerie Bertinelli (Hot in Cleveland/Cafe Americain/Sydney/One Day at a Time) - Drew has a special food news with Joey Chestnut, Sunny Anderson and Valerie on The Drew Barrymore Show, so check your local listings.
- Melissa Peterman (Happy's Place/Young Sheldon/Baby Daddy/Working Class/Reba) - Kit and Melissa check out How to Train Your Dragon: Isle of Berk on Access Daily with Mario & Kit, so check your local listings.
New on DVD and Blu-ray
07/22 - Bewitched - The Complete Series - 60th Anniversary Special Edition (Blu-ray)
08/26 - The Huckleberry Hound Show - The Complete Original Series (Blu-ray)
09/30 - Touché Turtle and Dum Dum - The Complete Series (Blu-ray)
10/07 - Georgie & Mandy's First Marriage - The Complete First Season (DVD)
10/14 - Curb Your Enthusiasm - The Complete Series (Blu-ray) (DVD)
10/28 - St. Denis Medical - Season One (Blu-ray) (DVD)
11/04 - Happy's Place - Season One (Blu-ray) (DVD)
11/11 - Rick and Morty - Season 8 (Blu-ray) (DVD)
11/11 - SpongeBob SquarePants - The Complete Fifteenth Season (DVD)
11/11 - Two and a Half Men - The Complete Series (Blu-ray)
12/02 - Tom and Jerry - The Golden Era Anthology (1940-1958) (Blu-ray) (DVD)
12/16 - Lippy the Lion and Hardy Har Har - The Complete Series (Blu-ray)
12/16 - Wally Gator - The Complete Series (Blu-ray)
01/20 - The Woody Woodpecker and Friends Golden Age Collection (Blu-ray)
01/27 - The New Fred and Barney Show - The Complete Series (Blu-ray)
02/11 - Tom and Jerry - The Complete CinemaScope Collection (Blu-ray)
03/24 - Looney Tunes Collector's Vault - Volume 2 (Blu-ray)
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