Thursday, January 13, 2011
TCA Winter 2011 Press Tour: NBC; The Game's Season Premiere Sets Series Highs on BET
IF there is anything noteworthy from NBC's panels this afternoon, we will let you know, so stay with us!
BET's scripted night of programming broke ratings records as millions tuned in on Tuesday, January 11 to watch the hour long cable debut of sitcom The Game at 10:00 p.m. and the series premiere of Let's Stay Together at 11:00 p.m. The Game was the #1 ad-supported sitcom telecast in cable TV history, garnering 7.7 million total viewers and 4.87 coverage rating according to the Nielsen Company and was the #1 The Game telecast on broadcast and cable ever (beating its airings on The CW by miles). The premiere also ranks as the #2 telecast in BET history among viewers (behind BET Awards '09).
Let's Stay Together, a brand new scripted series on the network, ranked among the top 5 ad-supported sitcom premieres in cable TV history ever and was the #2 series telecast in BET history behind The Game, debuting to 4.4 million viewers among 2.7 million households with a 3.0 coverage rating on Tuesday, January 11 at 11:00 p.m.
Following BET Networks' successful syndicate acquisition in February 2009, the BET premiere of The Game picked up where things left off at the end of season three (over two years ago) with the show's main cast -- Coby Bell, Hosea Chanchez, Brittany Daniel, Pooch Hall, Tia Mowry and Wendy Raquel Robinson.
In addition to its incredible on-air performance, The Game had the highest amount of social media buzz of all other prime time television shows, according to Trendrr's Prime Time Television Activity Chart for Tuesday, January 11. At one point, commenting on The Game Facebook page averaged 893 likes per minute, and 750 comments per minute, after the question "What did you think about tonight's episode?" within the first 28 minutes after the post. The Game related topics dominated Twitter with 9 out of the top 10 trending topics 30 minutes into the program.
So why did The Game get such big ratings? The CW aired the series only in primetime once a week, while BET has been airing the series since February in all day parts with a lot of marathons, gaining new fans and airing it with similar style sitcoms. With the amount of networks available today, it is very hard to find an audience for a series airing just once a week. Comedies tend to repeat well and are perfect for marathon viewing. The previous high for The Game on The CW was 3 million viewers for the season two premiere, which was more than doubled in the BET premiere. Maybe more network sitcoms need to have their sitcoms air for marathons or daily afternoon airings to get a bigger audience in primetime. Original dramas on cable also are doing well with the marathon blocks and extra encores, such as ABC Family's Pretty Little Liars, which recently saw series highs for the return.
Both series will regularly air every Tuesday on BET at 10pm & 10:30pm, respectively.
Sitcoms Airing Tonight
Saturday, December 2
none scheduled
Sitcom Stars on Talk Shows (Week of November 27)
Friday, December 1
- Henry Winkler (Barry/Arrested Development/Out of Practice/Monty/Happy Days) - Watch Henry on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
- Brie Larson (United States of Tara/Raising Dad) - Brie is a guest on a repeat of The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
- Eric Idle (Suddenly Susan/Nearly Departed) - Eric appears on a repeat of The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
- Maria Bamford (Lady Dynamite/Benched) - Maria is a guest on a repeat of The Late Show with Stephen Colbert at 11:35pm on CBS.
- Ms. Pat (The Ms. Pat Show) - Ms. Pat appears on a repeat of Late Night with Seth Meyers at 12:36am on NBC.
- Angela Means (Cousin Skeeter) - Angela is a guest on repeats of Comics Unleashed with Byron Allen on CBS between 12:37-1:37am.
- Kelsey Grammer (Frasier/Partners/Hank/Back to You/Cheers) - NBC's Today catches up with Kelsey in the 9am hour.
- Brandy Norwood (Zoe Ever After/The Game/Moesha/Thea) - Brandy chats and performs on ABC's Good Morning America sometime between 7-9am.
- Patrick Stewart (Blunt Talk) - Patrick sits down with to chat about his book Making It So on Live with Kelly and Mark, so check your listings.
- Marcus Scribner (grown-ish/black-ish) - Marcus tells Sherri about his coming-of-age film, How I Learned to Fly, on Sherri, so check your local listings.
- Chris Redd (Bust Down/Kenan/Disjointed) - Chris discusses his upcoming film Candy Cane Lane on The Talk on CBS at 2pm ET/1pm CT-PT.
- Tiffani Thiessen (Saved by the Bell/Alexa & Katie/Good Morning, Miami/Saved by the Bell: The College Years) - Tiffani discusses her latest cookbook, Here We Go Again: Recipes and Inspiration to Level Up Your Leftovers, and cooks on The Talk on CBS at 2pm ET/1pm CT-PT.
New on DVD/Blu-ray (September-December)
09/05 - Young Sheldon - The Complete Sixth Season
09/12 - Abbott Elementary - The Complete Second Season
09/12 - Rick and Morty - The Complete Seasons 1-6 (Blu-ray) (DVD)
09/26 - Family Matters - The Complete Series
09/26 - Step by Step - The Complete Series
10/10 - The Adventures of Ozzie and Harriet - The Complete Season Thirteen / The Complete Season Fourteen
10/17 - ALF - The Complete Series (Deluxe Edition) (Shout! Factory Special Offers)
10/17 - Night Court (2023) - The Complete First Season
11/07 - South Park - The Complete Twenty-Sixth Season (Blu-ray) (DVD)
11/14 - Leave it to Beaver - The Complete Series (Blu-ray)
12/05 - Father Knows Best - The Complete Series
12/05 - The Odd Couple - The Complete Series (Blu-ray)
12/12 - The Dick Van Dyke Show - The Complete Series
12/12 - Looney Tunes Collector's Choice - Volume 2 (Blu-ray)
12/12 - That Girl - The Complete Series
12/19 - The Adventures of Ozzie and Harriet - The Official Restored Complete Series
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