Sunday, January 02, 2011

Week 15 TV Ratings and Analysis; How the Sitcoms Did

2010-11 Week 15 TV Ratings (first four nights averages, Mon-Thu):

Households: N/A
Total Viewers: N/A
Adults 18-49: N/A

Week 15 (Dec. 27-Jan. 2) Analysis: Week 15 is probably the slowest week for the TV season--the week in between Christmas and New Year's. We don't have final ratings for Thursday this week due to the New Year's holiday. Repeats galore again, so we'll skip the first four night averages as it doesn't really matter again this week. Original episodes start up again tonight and I cannot wait! Last week, week 14, had CBS take first in HH/viewers in a very slow week but they were tied for second in 18-49. Fox took home a first place 18-49 finish with under a 2 rating and they were second in HH/viewers. ABC was third in HH/viewers but fourth in in 18-49, while NBC was fourth in HH/viewers but tied for second in 18-49 with CBS.

Monday it was repeats galore on the slowest week of the year. ABC aired the movie Charlie and the Chocolate Factory and did 4.77 million and a 1.4 18-49 rating, which is the best ABC has done in these two-hours in weeks. Keep in mind though ABC was preempted in Atlanta for an NFL simulcast. At 10pm ABC aired a Castle repeat and it did 4.98 million and a 1.2 18-49 rating, nicely up from previous week. CBS was in repeats with its comedies and Hawaii Five-0. At 8pm, a repeat of How I Met Your Mother started it off with 6.39 million and a 1.9 18-49 rating, which is good for a repeat and on par with previous week. At 8:30, a repeat of Rules of Engagement did 5.94 million and a 1.8 18-49 rating, down a tad from previous week. Two and a Half Men followed with a repeat of its own doing 9.74 million and a 2.4 18-49 rating, which is solid for a repeat and on par with previous week in 18-49. At 9:30, Mike & Molly was a repeat and did 8.22 million and a 2.1 18-49 rating, both improving from previous week. A repeat of Hawaii Five-0 at 10pm did 7.83 million and a 1.7 18-49 rating, which is on par with previous week. Fox started with a repeat of House doing 4.04 million and a 1.2 18-49 rating, while a repeat of Lie To Me followed with just 2.9 million and a 0.8 18-49 rating. NBC had a terrible Monday with a Chuck, marathon that didn't deliver at all. 8pm did 2.75 million and a 0.6 18-49 rating, 9pm dropped to 2.1 million and a 0.6 18-49 rating and 10pm dropped more to 1.8 million and a 0.6 18-49 rating. Ouch, but at least that 18-49 rating was steady (but low!). The CW was next with a repeat of 90210 doing 940,000 viewers and a 0.3 18-49 rating, off a bit from previous week. Gossip Girl followed with a repeat registering just 750,00 viewers and a 0.3 18-49 rating, basically on par with previous week.

Tuesday had NBC win with a special NFL game that was postponed to this night. The NFL game between the Vikings and Eagles did 23.74 million overall until 11:22pm ET and a 8.1 18-49 rating, as primetime portion did 23.15 million and a 7.8 18-49 rating. By far the best of the night filled with repeats. CBS started with a repeat of NCIS opening the night off with 10.64 million and a 2.0 18-49 rating, off some from previous week. From 9-11pm, NCIS: Los Angeles and The Good Wife were preempted for the older skewing 33rd Annual Kennedy Center Honors doing 9.35 million and a 1.5 18-49 rating. For ABC, the annual new year's holiday special Rudolph's Shiny Year aired and did 3.93 million and a 1.1 18-49 rating, which is up from previous week, the Skating with the Stars finale...ouch. At 9pm, a repeat of No Ordinary Family at a special extraordinary time did 3.35 million and a 0.9 18-49 rating, which was up a tad from previous week. At 10, Detroit 1-8-7 was a repeat too and did 3.51 million and a 0.8 18-49 rating, as this was down some from previous week. Fox had a repeat of Glee do 4.1 million and a 1.3 18-49 rating, which was down a bit from previous week's repeat. Next Raising Hope and Running Wilde were preempted for the second straight week, as Fox aired another Glee repeat and did 4.0 million and a 1.4 18-49 rating. NBC will return The Biggest Loser and Parenthood this week. The CW was in repeats with One Tree Hill below a million at 900,000 viewers and a 0.3 18-49 rating, but Life UneXpected was worse at just 700,000 viewers and a 0.3 18-49 rating. Ouch.

Wednesday was 100% repeats. CBS started the night off with a repeat of NCIS: Los Angeles at 6.88 million and a 1.3 18-49 rating, on a special night and time. Veteran drama Criminal Minds was next with a repeat and did 9.26 million and a 2.0 A18-49 rating, up sharply from previous week. At 10pm, The Defenders was a repeat and did 6.56 million and a 1.4 18-49 rating, also up from previous week. ABC was in repeats with its Laugh On comedy block and had The Middle open the night with 6.24 million and 1.6 18-49 rating, up some from previous week's repeat again. Better With You was next with a repeat of its own doing 5.11 million and a 1.5 18-49 rating, great retention and on par with previous week's repeat. At 9pm, ABC has Modern Family of course with a repeat doing 6.09 million and a 2.0 18-49 rating, which is good and up a tick from previous week. Another repeat at 9:30pm was even better with 6.05 million and a 2.2 18-49 rating...excellent for a repeat in the demo these days. Cougar Town was in repeats in the 10pm hour, as the first episode did 3.54 million and a 1.4 rating, followed by another episode at 2.8 million and a 1.2 18-49 rating. Think about it, repeats in this hour on a slow week averaged a 1.3 18-49 rating, beating most of The Whole Truth airings. NBC aired another burn off episode of Undercovers at 8pm doing 4.42 million and a 0.9 18-49 rating, for new lows again. Then NBC aired two repeats of Law & Order: SVU, as 9pm did 4.56 million and a 1.0 18-49 rating, which was down some from previous week, while 10pm repeat did 6.79 million and a 1.6 18-49 rating, which was off a bit from previous week. As a reminder, Law & Order: Los Angeles will not return until February on NBC, but on Tuesdays at 10 now. Fox started off with a repeat of Human Target at 3.82 million and a 0.9 18-49 rating, followed by another repeat doing 3.78 million and a 0.9 18-49 rating. The CW had more repeats, this time with Hellcats, with 8pm doing 1.46 million and a 0.5 18-49 rating, while 9pm did 1.19 million and a 0.5 18-49 rating. Both airings beat all of the Monday and Tuesday series repeats once again!

Thursday had, you guessed it, more repeats as final ratings are not available yet so we will use prelim ratings. ABC opened the night with the holiday special Happy New Year, Charlie Brown doing a prelim 4.92 million and a prelim 1.2 18-49 rating. Then a Grey's Anatomy repeat was next with prelim 3.0 million and a prelim 0.8 18-49 rating. At 10pm, Private Practice was also a repeat doing a prelim 2.74 million and a prelim 0.7 18-49 rating. CBS opened with a repeat of The Big Bang Theory doing a prelim 9.06 million and a prelim 2.3 A18-49 rating, which is good for a repeat and up from previous week's prelim ratings. Then a repeat of $#*! My Dad Says followed with a prelim 7.26 million and a prelim 1.8 18-49 rating, which is also up from previous week's prelim ratings. Next, CSI was a repeat and did a prelim 9.19 million and a prelim 1.6 18-49 rating, up some from previous week's prelim ratings. A repeat of The Mentalist did a prelim 9.92 million and a prelim 1.6 18-49 rating, also up some from previous week's prelim ratings. Fox aired two Bones repeats, doing a prelim 5.21 million and a prelim 1.2 18-49 rating at 8pm. Then at 9pm it did a prelim 4.54 million and a prelim 1.1 18-49 rating. NBC was in repeats as Community did just a prelim 2.78 million and a prelim 0.9 18-49 rating, up a bit from previous week's prelim ratings. Then a repeat of 30 Rock did a prelim 2.97 million and a prelim 1.1 18-49 rating, also up from previous week's prelim ratings. At 9pm The Office was also a repeat and did a prelim 3.87 million and a prelim 1.7 18-49 rating, which is sharply up from previous week's prelim ratings. Outsourced was next with a repeat as well doing a prelim 3.22 million and a prelim 1.2 18-49 rating, with the same trend as its lead-ins. At 10, NBC went with more repeats, first another repeat of Outsourced did a prelim 3.22 million and a prelim 1.2 18-49, exactly similar to its 9:30 airing. Then at 10:30pm a repeat of The Office did a prelim 2.77 million and a prelim 1.2 18-49 rating, up some from previous week's prelim ratings. The CW was next with a repeat of Vampire Diaries doing a prelim 1.19 million and a prelim 0.4 18-49 rating, on par with previous week's prelim ratings... followed by a repeat of Nikita doing a prelim 1.34 million and a prelim 0.4 18-49 rating, off a bit from previous week's prelim ratings.

Now, final numbers for Friday and Saturday are not available as usual, but New Year's Eve (Friday) had ABC win thanks to the movie Wild Hogs and Dick Clark's New Year's Rockin' Eve 2010 Primetime. Saturday was New Year's Day and slow, as CBS won overall with repeats, while NBC won the night in 18-49 with NHL Winter Classic moved to primetime due to weather.

Tonight ABC's regular Sunday of AFV, Extreme Makeover: Home Edition, Desperate Housewives, and Brothers & Sisters is back with ALL-NEW episodes from 7-11pm! It should do well, like last year. NBC will have the NFL tonight as the Rams/Seahawks game will do well, but not as well as usual even with the division on the line. CBS has a new 60 Minutes, followed by ALL-NEW episodes of CSI: Miami and Undercover Boss. Fox has the NFL overrun leading into animation repeats from 8-10pm again. NBC will win the night, no doubt. Fox could be second in 18-49 thanks to the overrun, but ABC and CBS will battle for second in HH/viewers and third for 18-49.

As for the week (week 15), NBC will win the low-rated week with two NFL games (Tuesday and Sunday). After that, it will be anyone's game. I won't predict, since I don't have first four nights averages. And for the coming week (week 16), the new episodes are back! Watch season and series premieres like The Bachelor, V, Live to Dance, The Biggest Loser, and Winter Wipeout!

Week 15 How the Sitcoms Did

Last Sunday Sitcoms (counts for week 14 -- Dec. 20-26)

  • The Simpsons (Fox) - A repeat at its normal time of 8pm did 6.45 million and a 2.7 18-49 rating, up from previous week thanks to a direct NFL overrun lead-in.
  • The Cleveland Show (Fox) - A repeat did 4.84 million and a 2.2 18-49 rating, also up from previous week but not as much as the lead-in.
  • Family Guy (Fox) - A repeat at 9pm did 5.33 million and a 2.5 18-49 rating, which was up some as well from previous week.
  • American Dad! (Fox) - preempted.
  • Running Wilde (Fox) - An all-new episode was burned-off on a special night but didn't deliver with only 3.05 million and a 1.3 18-49 rating at 9:30pm.

Monday Sitcoms

  • How I Met Your Mother (CBS) - A repeat did 6.39 million and a 1.9 18-49 rating, which is basically on par with previous week.
  • Rules of Engagement (CBS) - 5.94 million for a repeat and a 1.8 18-49 rating was down a lick from previous week.
  • Two and a Half Men (CBS) - 9.74 million is great for a repeat as is its 2.4 18-49 rating, on par with previous week.
  • Mike & Molly (CBS) - 8.22 million for a repeat and a 18-49 rating of 2.1, up some from previous week when I called out it could have been better.

Tuesday Sitcoms

  • Raising Hope (Fox) - preempted.
  • Running Wilde (Fox) - preempted.

Wednesday Sitcoms
  • The Middle (ABC) - ABC Laugh on Wednesday was in repeats. A repeat did 6.24 million and a 1.6 18-49 rating, which was up some from previous week's repeat again.
  • Better with You (ABC) - A repeat did 5.11 million and a 1.5 18-49 rating, on par with previous week.
  • Modern Family (ABC) 2 episodes - A repeat at 9pm did 6.09 million and a 2.0 18-49 rating at 9pm, up a tenth week-to-week and good for a repeat. A repeat at 9:30pm was even better with 6.05 million and a 2.2 18-49 rating. Nice demos for repeats!
  • Cougar Town (ABC) 2 episodes - Two repeats at special times did OK, as this show doesn't repeat as well as the others in this block. The 10pm episode did 3.54 million and a 1.4 18-49 rating, while 10:30pm did 2.8 million and a 1.2 18-49 rating.

Thursday Sitcoms

  • The Big Bang Theory (CBS) - No final Thursday ratings are available yet. A repeat at 8pm did a prelim 9.06 million and a prelim 2.3 18-49 rating, which is good for a repeat and up from previous week.
  • S#*! My Dad Says (CBS) - A repeat did a prelim 7.26 million and a prelim 1.8 18-49 rating, decent for repeat and up some from previous week.
  • Community (NBC) - A repeat only mustered a prelim 2.78 million and a prelim 0.9 18-49 rating, but that is actually up from previous week.
  • 30 Rock (NBC) - A repeat did just a prelim 2.97 million and a prelim 1.1 18-49 rating, bad but up from previous week.
  • The Office (NBC) 2 episodes - A repeat of this show at 9pm did a prelim 3.87 million and a prelim 1.7 18-49 rating, up a lot from previous week. And a repeat at 10:30pm did a prelim 2.77 million and a prelim 1.2 18-49 rating, also up some from previous week.
  • Outsourced (NBC) 2 episodes - A repeat in its 9:30 slot did a prelim 3.22 million and a prelim 1.2 18-49 rating...so what does it do at 10pm? The same exact thing! Low but good I guess.

Friday Sitcoms

  • None.

Saturday Sitcoms

  • None.

Airing tonight (Sunday) are Fox's animated comedies from 8-10 with repeats.

Summing it up. Repeats of Two and a Half Men, The Big Bang Theory, Modern Family, How I Met Your Mother, Mike & Molly, The Middle were impressive for the week. Everything else was OK (such as repeats of The Office, Rules of Engagement) or just plain old terrible (such as repeats of 30 Rock, Community).


Sitcoms Airing Tonight / Sitcom Stars on Talk Shows

Saturday, February 22

none scheduled

Complete TV Listings


Sitcom Stars on Talk Shows (Week of February 17)

Friday, February 21

  • Anthony Mackie (Twisted Metal) - Watch Anthony on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
  • Lizzy Caplan (Party Down/The Class/The Pitts) - Lizzy appears on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
  • Tina Fey (Only Murders in the Building/30 Rock) and Amy Poehler (Duncanville/Parks and Recreation) - Tina and Amy are guests on a repeat of The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
  • Keke Palmer (Scream Queens/True Jackson, VP) - Keke appears on a repeat of Late Night with Seth Meyers at 12:36am on NBC.
  • Jane Fonda (Grace and Frankie) - NBC's Today catches up with Jane sometime between 7-9am.
  • Alan Ritchson (Blue Mountain State) - Alan talks about Reacher on NBC's Today in the 10am hour.
  • Valerie Bertinelli (Hot in Cleveland/CafĂ© Americain/Sydney/One Day at a Time) - Valerie appears on The Drew Barrymore Show, so check your local listings.


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