Wednesday, October 07, 2015

ABC Family Rebranding to Freeform; Mary Tyler Moore: A Celebration on PBS

Freeform

ABC Family President Tom Ascheim announced that ABC Family will be renamed and rebranded as Freeform in January 2016. This evolution builds on ABC Family's existing strategy of super serving "Becomers" - a life stage that spans people who are 14-34. The name, look, feel and attitude of the network will capture the nature of the Becomer audience and the modern way this audience generates and consumes media. The name Freeform speaks to the mindset and attitude of what the channel has defined as Becomers. Traditionally, Becomers are in high school, college and the decade that follows and are navigating the wonderful, fun, exciting, and scary time in life when you experience the most firsts - first car, first apartment, first job, first love, first heartbreak - all the firsts that exists between who they are and who they want to become. Becomers represent a life stage rather than a generation. Eleven years ago, ABC Family was ahead of the curve when it began super-serving Millennials to become their entertainment staple. Today, nearly 70% of 12-34 year olds are Millennials, but in five years, Millennials will be less than half of the target. Becomers are 69 million strong in the US, with an estimated spending power in the trillions. There are two billion Becomers worldwide.

The audience's identity and experience are fluid as they explore endless possibilities and their passions take shape. Freeform personifies this fluidity and will deliver ideas, forms of content and ways of interacting with the brand. Freeform is inspired by the interconnection between content and audience, media and technology, interactive and linear, life stage and life style and the way Becomers interact with them all. The network remains committed to the critically acclaimed original series and programming stunts that have become pop-culture phenomena and made it so successful with the Becomer audience. Pretty Little Liars, The Fosters, Young and Hungry and Baby Daddy will all return in early 2016 for their winter premieres alongside the world premieres of new original series Shadowhunters and Recovery Road. Freeform will also continue the programming trajectory announced this April and will double the networks original programing over the next four years. New series pick-ups and series returns will also be announced later this month.

During the 2014/15 season, ABC Family landmarked as cable TV's #1 network in Prime for the first time in the channel's 15-year history in Women 18-34 and was the #1 ad-supported cable TV network for the fourth-consecutive season in Females 12-34. In addition, ABC Family extended its streak as a Top 5 cable TV network to seven-straight seasons in Women 18-49 and placed among the Top 10 for the seventh season in a row in Adults 18-34 and Viewers 12-34.


Mary Tyler Moore

On the eve of the 45th anniversary of the premiere of The Mary Tyler Moore Show, PBS announces a new documentary about the TV legend featuring new interviews with an array of Moore's colleagues, friends and admirers. Mary Tyler Moore: A Celebration airs October 13, 2015, 8:00-9:00 p.m. ET (check local listings). Not only did Moore "turn the world on with her smile," as her show's theme song declared, she also influenced a generation of women to become more independent and to pursue successful and fulfilling careers. Moore's own 50-plus-year career has spanned award-winning films and Broadway shows, as well as two beloved television series that broke ground and continue to entertain viewers. Mary Tyler Moore: A Celebration includes heartfelt interviews with Dick Van Dyke, Betty White, Valerie Harper and many others who recall Moore's career highlights and underscore the importance of her television characters in shaping today's society.


New on DVD/Blu-ray (April/May/June)

Diff'rent Strokes - The Complete Fifth Season Father Knows Best - Season Five The Wayans Bros. - The Complete Second Season ALF - The Complete DVD Collection The Fresh Prince of Bel-Air - The Complete Series

04/04 - Diff'rent Strokes - The Complete Fifth Season
04/11 - Father Knows Best - Season Five
04/11 - Schitt's Creek - The Complete Third Season
04/11 - Silicon Valley - The Complete Third Season (Blu-ray)
04/11 - Veep - The Complete Fifth Season
05/02 - Red, White and Blue Collar Sitcoms - Make TV Great Again
05/09 - ALF - The Complete DVD Collection
05/09 - Divorce - The Complete First Season (Blu-ray)
05/09 - The Wayans Bros. - The Complete Second Season
05/16 - The Fresh Prince of Bel-Air - The Complete Series
06/13 - The Andy Griffith Show - Return to Mayberry
06/13 - That's My Mama - The Complete Series
06/20 - Workaholics - The Final (Seventh) Season
06/20 - Workaholics - The Complete Series
06/27 - The Jamie Foxx Show - The Complete Third Season
More TV DVD Releases / DVD Reviews Archive / SitcomsOnline Digest


Sitcoms Airing Tonight

Monday, June 26

Kevin Can Wait - "The Power of Positive Drinking" (CBS, 8:00PM ET/PT) (Repeat)
When Kevin takes a job as a bartender, he goes too far when he starts dispensing unsolicited advice to his customers.

Man with a Plan - "A Dinner Gone Wrong" (CBS, 8:30PM ET/PT) (Repeat)
When Andi and Marcy realize they were rivals in high school, Adam and Don are dragged into the feud and forced to take sides.

Mom - "A Safe Word and a Rib Eye" (CBS, 9:00PM ET/PT) (Repeat)
Christy feels left out when Bonnie and the ladies keep Jill’s pregnancy a secret.

Life in Pieces - "Tailgate Spiral Souvenir Seating" (CBS, 9:30PM ET/PT) (Repeat)
When Colleen and Matt host the family tailgate party at the L.A. Rams game, they invite former NFL quarterback Kurt Warner to spice up their so far dismal event. Also, Tim’s in danger of missing the game when Sophia makes him take her to the restroom and they get sidetracked returning to their seats; Joan and Jen try to sneak into seats closer to the field; and Greg wins a chance to participate in a halftime contest involving a football toss.

Complete TV Listings


Sitcom Stars on Talk Shows (Week of June 26)

Monday, June 26

  • Keri Russell (Running Wilde) - Watch Keri on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
  • Michael Keaton (Working Stiffs/All's Fair) - Michael appears on The Late Show with Stephen Colbert at 11:35pm on CBS. He will also be on ABC's Good Morning America sometime between 7-9am.
  • Dave Franco (Scrubs/Do Not Disturb) - Dave visits Late Night with Seth Meyers at 12:36am on NBC.
  • Jane Fonda (Grace and Frankie) and Lily Tomlin (Grace and Frankie/Malibu Country) - Jane and Lily are guests on a repeat of The Late Late Show with James Corden at 12:37am on CBS.
  • Ray Romano (Everybody Loves Raymond) - Ray appears on a repeat of @midnight on Comedy Central at midnight.
  • Kumail Nanjiani (Silicon Valley) - Kumail is a guest on a repeat of @midnight on Comedy Central at midnight.
  • Charlie Day (It's Always Sunny in Philadelphia) - Charlie appears on a repeat of Conan at 11pm on TBS.
  • Tracy Morgan (30 Rock/The Tracy Morgan Show) - Tracy is a guest on a repeat of Conan at 11pm on TBS.
  • Jillian Bell (Workaholics) - Jillian appears on a repeat of Conan at 11pm on TBS.
  • JoAnna Garcia Swisher (Reba/Better with You/Animal Practice) - JoAnna is a guest on a repeat of Conan at 11pm on TBS.
  • Marisa Tomei (A Different World) - Marissa previews the film Spider-Man: Homecoming on LIVE! with Kelly and Ryan, so check your listings.
  • Alec Baldwin (30 Rock) - Alec appears on a repeat of The Ellen DeGeneres Show, so check your local listings.
  • Niecy Nash (The Soul Man/Reno 911!/Do Not Disturb - Niecy dishes on her friendship with This Is Us star Chrissy Metz on People Now at 8:30am.
  • Amy Poehler (Parks and Recreation) - Amy will be on CBS This Morning sometime between 7-9am.
  • Alfonso Ribeiro (The Fresh Prince of Bel-Air/In the House/Silver Spoons) - Alfonso is a guest on NBC's Today in the 9am hour.
  • Lake Bell (How to Make It in America/Childrens Hospital) - Lake appears on Access Hollywood Live, so check your local listings.