Thursday, January 13, 2011
TCA Winter 2011 Press Tour: NBC; The Game's Season Premiere Sets Series Highs on BET
IF there is anything noteworthy from NBC's panels this afternoon, we will let you know, so stay with us!
BET's scripted night of programming broke ratings records as millions tuned in on Tuesday, January 11 to watch the hour long cable debut of sitcom The Game at 10:00 p.m. and the series premiere of Let's Stay Together at 11:00 p.m. The Game was the #1 ad-supported sitcom telecast in cable TV history, garnering 7.7 million total viewers and 4.87 coverage rating according to the Nielsen Company and was the #1 The Game telecast on broadcast and cable ever (beating its airings on The CW by miles). The premiere also ranks as the #2 telecast in BET history among viewers (behind BET Awards '09).
Let's Stay Together, a brand new scripted series on the network, ranked among the top 5 ad-supported sitcom premieres in cable TV history ever and was the #2 series telecast in BET history behind The Game, debuting to 4.4 million viewers among 2.7 million households with a 3.0 coverage rating on Tuesday, January 11 at 11:00 p.m.
Following BET Networks' successful syndicate acquisition in February 2009, the BET premiere of The Game picked up where things left off at the end of season three (over two years ago) with the show's main cast -- Coby Bell, Hosea Chanchez, Brittany Daniel, Pooch Hall, Tia Mowry and Wendy Raquel Robinson.
In addition to its incredible on-air performance, The Game had the highest amount of social media buzz of all other prime time television shows, according to Trendrr's Prime Time Television Activity Chart for Tuesday, January 11. At one point, commenting on The Game Facebook page averaged 893 likes per minute, and 750 comments per minute, after the question "What did you think about tonight's episode?" within the first 28 minutes after the post. The Game related topics dominated Twitter with 9 out of the top 10 trending topics 30 minutes into the program.
So why did The Game get such big ratings? The CW aired the series only in primetime once a week, while BET has been airing the series since February in all day parts with a lot of marathons, gaining new fans and airing it with similar style sitcoms. With the amount of networks available today, it is very hard to find an audience for a series airing just once a week. Comedies tend to repeat well and are perfect for marathon viewing. The previous high for The Game on The CW was 3 million viewers for the season two premiere, which was more than doubled in the BET premiere. Maybe more network sitcoms need to have their sitcoms air for marathons or daily afternoon airings to get a bigger audience in primetime. Original dramas on cable also are doing well with the marathon blocks and extra encores, such as ABC Family's Pretty Little Liars, which recently saw series highs for the return.
Both series will regularly air every Tuesday on BET at 10pm & 10:30pm, respectively.
Sitcoms Airing Tonight / Sitcom Stars on Talk Shows
Thursday, August 27
Ghosts - "Polar Opposites" (CBS, 9:30PM ET/PT) (Repeat)
When a Hollywood producer comes to scout Woodstone as a filming location, Sam is prompted to take a creative leap that draws unexpected support from the ghosts. Meanwhile, changing roles among the ghosts spark a heartfelt effort to honor someone special.
Adults - "The Scrub" (FX and FXX, 9:00PM ET/PT)
The housemates uncover Paul Baker's long-kept secret.
Adults - "Fake ID" (FX and FXX, 9:34PM ET/PT)
Billie befriends the 20-year-old who inherited her fake ID. Written by Ananya Hegde; Directed by Jonathan Krisel.
Sitcom Stars on Talk Shows (Week of August 24)
Thursday, August 27
- Bert Kreischer (Free Bert) - Catch Bert on Jimmy Kimmel Live! at 11:35pm on ABC.
- Josh Gad (Wolf Like Me/Avenue 5/The Comedians/1600 Penn/Back to You) and Andrew Rannells (Girls/The New Normal) - Josh and Andrew are guests on a repeat of Late Night with Seth Meyers at 12:36am on NBC.
- The cast of Adults - Jack Innanen, Malik Elassal, Lucy Freyer and Owen Thiele are guests on ABC's Good Morning America sometime between 7-9am and on ABC's GMA 3: What You Need to Know at 1pm.
- Leanne Morgan (Leanne) - NBC's Today catches up with Leanne in the 9am hour.
- Hugh Jackman (Human Resources) - Hugh talks about Sheep Detectives on NBC's Today in the 10am hour.
- D'Arcy Carden (Barry/The Good Place) - D'Arcy can be heard on the Morning Mash Up on SiriusXM.
New on DVD and Blu-ray
01/20/26 - The Woody Woodpecker and Friends Golden Age Collection (Blu-ray)
01/27/26 - The New Fred and Barney Show - The Complete Series (Blu-ray)
02/11/26 - Tom and Jerry - The Complete CinemaScope Collection (Blu-ray)
03/24/26 - Looney Tunes Collector's Vault - Volume 2 (Blu-ray)
04/11/26 - Abbott Elementary - The Complete Fourth Season (DVD)
04/21/26 - Famous Studios Champion Collection (Blu-ray) (DVD)
05/19/26 - I Love Lucy - The Complete Series - 75th Anniversary Edition (DVD)
05/19/26 - Looney Tunes Cartoons - The Complete Series (Blu-ray) (DVD)
06/16/26 - Difficult People - The Complete Series (Blu-ray)
06/30/26 - Dastardly and Muttley in Their Flying Machines - The Complete Series (Blu-ray)
07/14/26 - The Office - The Complete Series - Superfan Extended Episodes (Blu-ray)
07/28/26 - The Bill Dana Show - The Complete Series (DVD)
07/28/26 - I Love Lucy - The Complete Series - 75th Anniversary Edition (Blu-ray)
07/28/26 - The Paper - Season One (Blu-ray) (DVD)
08/25/26 - Perfect Strangers - The Complete Series (Blu-ray) (DVD)
09/08/26 - Looney Tunes Collector's Vault - Volume 3 (Blu-ray)
09/22/26 - Bridget Loves Bernie - The Complete Series (Blu-ray)
09/29/26 - The Quick Draw McGraw Show - The Complete Series (Blu-ray)
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