Thursday, January 13, 2011
TCA Winter 2011 Press Tour: NBC; The Game's Season Premiere Sets Series Highs on BET
IF there is anything noteworthy from NBC's panels this afternoon, we will let you know, so stay with us!
BET's scripted night of programming broke ratings records as millions tuned in on Tuesday, January 11 to watch the hour long cable debut of sitcom The Game at 10:00 p.m. and the series premiere of Let's Stay Together at 11:00 p.m. The Game was the #1 ad-supported sitcom telecast in cable TV history, garnering 7.7 million total viewers and 4.87 coverage rating according to the Nielsen Company and was the #1 The Game telecast on broadcast and cable ever (beating its airings on The CW by miles). The premiere also ranks as the #2 telecast in BET history among viewers (behind BET Awards '09).
Let's Stay Together, a brand new scripted series on the network, ranked among the top 5 ad-supported sitcom premieres in cable TV history ever and was the #2 series telecast in BET history behind The Game, debuting to 4.4 million viewers among 2.7 million households with a 3.0 coverage rating on Tuesday, January 11 at 11:00 p.m.
Following BET Networks' successful syndicate acquisition in February 2009, the BET premiere of The Game picked up where things left off at the end of season three (over two years ago) with the show's main cast -- Coby Bell, Hosea Chanchez, Brittany Daniel, Pooch Hall, Tia Mowry and Wendy Raquel Robinson.
In addition to its incredible on-air performance, The Game had the highest amount of social media buzz of all other prime time television shows, according to Trendrr's Prime Time Television Activity Chart for Tuesday, January 11. At one point, commenting on The Game Facebook page averaged 893 likes per minute, and 750 comments per minute, after the question "What did you think about tonight's episode?" within the first 28 minutes after the post. The Game related topics dominated Twitter with 9 out of the top 10 trending topics 30 minutes into the program.
So why did The Game get such big ratings? The CW aired the series only in primetime once a week, while BET has been airing the series since February in all day parts with a lot of marathons, gaining new fans and airing it with similar style sitcoms. With the amount of networks available today, it is very hard to find an audience for a series airing just once a week. Comedies tend to repeat well and are perfect for marathon viewing. The previous high for The Game on The CW was 3 million viewers for the season two premiere, which was more than doubled in the BET premiere. Maybe more network sitcoms need to have their sitcoms air for marathons or daily afternoon airings to get a bigger audience in primetime. Original dramas on cable also are doing well with the marathon blocks and extra encores, such as ABC Family's Pretty Little Liars, which recently saw series highs for the return.
Both series will regularly air every Tuesday on BET at 10pm & 10:30pm, respectively.
Sitcoms Airing Tonight / Sitcom Stars on Talk Shows
Friday, November 22
Happy's Place - "Happy's House" (NBC, 8:00PM ET/PT)
Bobbie agrees to take Isabella to Happy's house in search of a connection to their late father, leading Bobbie to worry about what they may find; Gabby hopes to strike it rich by searching through Happy's penny collection looking for a rarity.
Lopez vs Lopez - "Lopez vs Orlando" (NBC, 8:30PM ET/PT)
When Rosie's spoiled nephew Orlando visits, Mayan sets out to expose Rosie's cultural gender bias; George wants to teach Chance the value of hard work, but, instead, helps him create a toxic work environment.
Bob Hearts Abishola - "Whacking the Mole" (The CW, 8:00PM ET/PT) (Repeat)
After Abishola has a romantic dream about Bob, she tries to suppress her feelings for him and pays the price.
Bob Hearts Abishola - "Ralph Lauren and Fish" (The CW, 8:30PM ET/PT) (Repeat)
Bob and Abishola finally go on a proper date, which is interrupted by Dottie's medical emergency.
Bob Hearts Abishola - "Tough Like a Laundromat Washing Machine" (The CW, 9:00PM ET/PT) (Repeat)
Bob hires Abishola to take care of Dottie in his home while she recovers; Dottie has a hard time dealing with her limitations and takes it out on Abishola.
Bob Hearts Abishola - "Useless Potheads" (The CW, 9:30PM ET/PT) (Repeat)
With Abishola only helping part-time, Bob, Douglas and Christina struggle to take care of Dottie.
Wizards Beyond Waverly Place - "Wiz-Taken Identity" (Disney Channel, 8:00PM ET/PT)
When Billie struggles with a spell, Roman says he could do it if he was a wizard: to prove him wrong, Billie uses a Power Glass to transfer her powers to Roman.
Wizards Beyond Waverly Place - "
Ain't Gnome Party Like a Wizard Party" (Disney Channel, 8:30PM ET/PT)
Justin embraces mortality to live with his family; his new challenge arises when Alex introduces Billie, a wizard-in-training, seeking Justin's mentorship.
Sitcom Stars on Talk Shows (Week of November 18)
Friday, November 22
- Kerry Washington (UnPrisoned) - Watch Kerry on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
- Jimmy O. Yang (Interior Chinatown/Space Force/Silicon Valley) - Jimmy is a guest on a repeat of Jimmy Kimmel Live! at 11:35pm on ABC.
- Ariana Grande (Sam & Cat/Victorious) - Ariana appears on a repeat of The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
- Andy Richter (Andy Barker, P.I./Quintuplets/Andy Richter Controls the Universe), Thomas Lennon (The Odd Couple/Sean Saves the World/Reno 911!) and Aparna Nancherla (Lopez vs Lopez/Search Party/Corporate) - Andy, Thomas and Aparna are guests on a repeat of After Midnight at 12:37am on CBS.
- Keke Palmer (Scream Queens/True Jackson, VP) - Keke talks about her new book Master of Me: The Secret to Controlling Your Narrative on The Drew Barrymore Show, so check your local listings.
- Andrew Rannells (Girls/The New Normal) - Drew is joined by the hilarious Andrew to celebrate all things Thanksgiving on The Drew Barrymore Show, so check your local listings.
- Rosie Perez (Human Resources/Search Party) - Rosie tells Sherri about her new Apple TV+ psychological thriller Before on Sherri, so check your local listings.
- Candace Cameron Bure (Fuller House/Full House) - Candace will be on New York Living on WPIX in New York at 10:15am.
New on DVD and Blu-ray
09/10 - Rick and Morty - The Complete Seasons 1-7
09/10 - The Ropers - The Complete Series (VEI)
09/10 - Ted - Season One (Blu-ray) (DVD)
09/17 - The Adventures of Ozzie and Harriet - Video Scrapbook
09/17 - Top Cat - The Complete Series (Blu-ray)
09/24 - Friends - The Complete Series (4K UHD)
09/24 - Young Sheldon - The Complete Seventh Season (DVD) / The Complete Series (DVD) (Blu-ray)
10/08 - Curb Your Enthusiasm - The Complete Twelfth Season / The Complete Series
10/22 - Veep - The Complete Series (Blu-ray)
11/05 - I Love Lucy - The Complete Series (Blu-ray)
11/12 - The King of Queens - The Complete Series (Blu-ray) (2024 Release)
11/19 - SpongeBob SquarePants - The Complete Fourteenth Season
11/26 - Looney Tunes Collector's Choice - Volume 4 (Blu-ray)
12/03 - Angel (1960-1961) - The Complete Series, Volume 1
12/17 - Seinfeld - The Complete Series (Blu-ray) (4K UHD)
02/04 - Bewitched - The Complete Series - 60th Anniversary Special Edition (Blu-ray)
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