Thursday, September 11, 2008

SitcomsOnline.com Exclusive: Interview with ION Television; ABC Moves Samantha Who Season Premiere; TBS Renews Engvall Sitcom


We have a very exciting interview for you today. We finally have the long awaited interview with ION Television, just in time for their new changes that happened this week! As always with our interviews, it is in Seven Questions form!

We had the pleasure to interview Eleo Hensleigh, CMO, ION Media Networks, Inc. Eleo was named Chief Marketing Officer (CMO) in February 2008 and develops, manages and implements all marketing and branding activities across the Company in support of the network and digital multiplatform portfolio. Ms. Hensleigh leads all consumer-facing and business-to-business branding and marketing activities company-wide. She is also in charge of leading the expansion of the Company's research organization, providing qualitative and quantitative audience, consumer, sales and media planning insights for all divisions. Previously, Ms. Hensleigh was with Disney-ABC, where, over her tenure, she oversaw the marketing and branding functions of both the Television and Cable Groups. She served as Chief Marketing Officer & Executive Vice President, Marketing & Brand Strategy, and was involved in the marketing, advertising, research, media planning, synergy, creative services and promotion divisions for ABC Television Networks.
ION Television is a general entertainment network which reaches over 94 million U.S. television households via its nationwide broadcast television, cable and satellite distribution systems. Launched in 2006, ION Television features popular TV series and movies from the award-winning libraries of RHI Entertainment, CBS Television, NBC Universal, Sony Pictures Television, Twentieth Television and Warner Bros. Parent company, ION Media Networks, Inc., owns and operates the nation's largest broadcast television station group.

We thank Eleo and ION Television for taking the time to answer some of the most interesting questions we have for them. So it is time for another installment of SitcomsOnline's Seven Questions Series! We need a jingle...

"Seven Questions with ION Television"

SitcomsOnline: First off, thanks so much for the opportunity and your time! ION has certainly made bold acquisitions to bolster its primetime line-up. The deals for Boston Legal, ER, NCIS, Criminal Minds, and Ghost Whisperer were very huge and will change the face of ION to more of a mainstream network. For the shows that are currently airing on broadcast television, will their current seasons be available to ION after the season ends on broadcast? For example, ER was bought for seasons 11-14, but season 15 starts on NBC this fall...will ION have access to season 15 after the 2008-09 season ends?
ION: Starting Monday, September 8th, ION Television has started offering viewers a new, "Positively Entertaining" slate of strategically acquired fall programming that appeals to a younger, broader audience. Regarding currently-airing seasons of off-network series, the arrangements are unique to each show.

SitcomsOnline: What will happen to the older shows ION has aired in the past like Mama's Family, Alice and Who's the Boss? Mama's Family has certainly been the face of ION for the last few years but now ION wants to separate itself from that. Why is that? Couldn't Mama just be moved out of primetime into say an afternoon slot like 4pm since it did so well for the network?
ION: While these classic programs reflected ION Television's traditional audience base, the new network brand is strongly focused on our current identity, which is bold, innovative and "Positively Entertaining" to our growing adult 25-54 audience.

SitcomsOnline: ION's expansion is great, but still plenty of hours are filled with paid programming. Many people want to know why is this and can we expect more paid programming hours to be removed little by little?
ION: ION is currently focusing on its primetime programming. Following the successful launch of ION Television's fall 2008 lineup, the network will move to address a full daytime strategy, with the goal of shifting away from paid programming. In April 2008, ION Television extended its weekday entertainment schedule by an additional hour of programming from 5:00 to 6:00 p.m. Beginning September 8th, the network plans on expanding its programming lineup by yet another hour, starting at 4:00 p.m.

SitcomsOnline: There have been some shows that never really got a chance to air, like Perfect Strangers and Growing Pains, will they come back? Has ION thought about creating an early afternoon block (or even late nights) filled with older sitcoms from the 70s and 80s leading into their late afternoon/evening block starting at 4pm?
ION: We are considering a lot of possibilities right now. It would be premature to announce anything, but we are looking at a variety of ways to serve our growing audience with the kind of fresh, "Positively Entertaining" programming that fits our brand promise.

SitcomsOnline: ION wants to build on the age 25-54 demographic, correct? I think so far ION has done a good job with the recent pick-ups like ER and Boston Legal, but I don't understand how most of the RHI films will be of that demographic? Most of them, especially the westerns, seem to be for age 55+. Will the RHI films be more younger now, even the library ones?
ION: Many of the RHI library films are Emmy Award winning films that were made for a broad audience. The original films that are being created for ION Television speak to that audience, and hold great appeal for adults 25-54. For instance, the network recently aired Jekyll and Hyde, starring Dougray Scott - who was recently a regular on the contemporary hit show, Desperate Housewives.

SitcomsOnline: ION has also created an African American initiative, which right now has a block of Hangin' with Mr. Cooper and Steve Harvey Show from 5-7pm, with Wayans Bros. airing recently as well. What can we expect of this initiative in the future and what exactly is it?
ION: ION Television has a partnership in place with Star Media and OMG to develop diverse programming for an urban audience. The partnership is aimed at providing programming to this audience and re-investing in original programming over time.

SitcomsOnline: Finally, ION certainly has access to various programming libraries it seems, from Sony Pictures Television (shows like Charlie's Angels, Partridge Family), Warner Bros (shows like Perfect Strangers, Wonder Years) and Universal (shows like Amen, McHale's Navy). Would it be possible for ION to create a digital channel, like qubo and ION Life, for classic TV or regular programs? This way these programming libraries could be more used if they don't work or fit on ION Television.
ION: Utilizing its digital multicasting capability and national reach, ION Media Networks' digital TV brands, qubo, a television and multimedia network for children formed in partnership with several leading media and entertainment companies, and ION Life, the country's first multicast network dedicated to active lifestyles, personal growth and positive values, have flourished. Both "diginets," which present branded program offerings on ION Television, serve to educate and engage priming viewers with positive messaging and helpful information. We are constantly innovating and looking for ways to effectively leverage our programming to deepen our engagement with our audience and to grow our audience over time.

Our thanks to to ION Television and Eleo Hensleigh, and best wishes in making ION Television establish itself with their new contemporary hits! We do hope the older sitcoms/shows appear in the daytime or in some way (would fit with M*A*S*H), as ION has announced that they do have plans to remove paid programming in the daytime. Our apologies to Matt Damon, we ran out of time. For more information on ION Television, continue to stay with us for info and don't forget to view their newly designed website with a new URL http://www.iontelevision.com/. So, stay tuned right here on the blog for news updates for this network.


ABC has pushed back the second season premiere of sitcom Samantha Who? back a week to Monday, October 13 at 9:31PM ET/PT following Dancing with the Stars. It was previously scheduled to launch on October 6 in that time period. ABC likely did it because of the debate on Tuesday, October 7. On that night ABC has announced it will move the Dancing with the Stars: The Results from 9PM to 8PM, so they can air the Debate from 9-11PM ET. The season premiere of Samantha Who? will be dancing-themed and have guest stars Cybil Shepherd and Dancing with the Stars pro Mark Ballas! It should be fun...I have it in advance and will watch it soon and let you know how it went.
For other recent ABC schedule updates, head on over to our message board for a listing.

After another highly successful run this summer, TBS has ordered a third season of its top-rated original sitcom The Bill Engvall Show. TBS has ordered 10 episodes of the show, which will return to the network in summer 2009.
Set in a Denver suburb, The Bill Engvall Show focuses on family counselor Bill Pearson and his wife, Susan, who strive to raise three well-adjusted children in an ever-changing world. The show offers a humorous look at parenting in the 21st century, a task Susan finds especially challenging because Bill is often as much of a handful as the kids.
Throughout its two seasons on TBS, The Bill Engvall Show has been embraced by viewers. The show's July 2007 series debut was watched by more than 4.1 million viewers and landed among ad-supported cable's Top 3 sitcom telecasts of all-time among adults 25-54 and households, according to data from Nielsen Media Research. This past summer, the show averaged 2.3 million viewers and ranked as ad-supported cable's #1 program in its time period among adults 18-49.
In December, TBS will present two special episodes of The Bill Engvall Show, just in time for the holidays!


Sitcoms Airing Tonight

Saturday, September 18

Side Hustle - "Room for Munchy" (Nickelodeon, 8:00PM ET/PT)
When Lex and Presley discover that Munchy doesn't have his own room but Jaget has two, they go to drastic lengths to make Jaget give up one of his rooms; their plan backfires, so the kids make a plan b.

Complete TV Listings


Sitcom Stars on Talk Shows (Week of September 13)

Friday, September 17

  • Jennifer Aniston (Friends/Muddling Through/Ferris Bueller/Molloy) - Watch Jennifer on The Tonight Show Starring Jimmy Fallon at 11:35pm on NBC.
  • John Mulaney (Mulaney) - John appears on a repeat of Late Night with Seth Meyers at 12:36am on NBC.
  • Regina Hall (Black Monday/Granfathered) - Regina appears on a repeat of Late Night with Seth Meyers at 12:36am on NBC.
  • Cedric the Entertainer (The Neighborhood/The Last O.G./The Soul Man/The Steve Harvey Show) - Cedric appears on The Drew Barrymore Show, so check your local listings.
  • Justin Long (F Is for Family/Ed) - Justin talks about his new scary funny film Lady of the Manor on Rachael Ray, so check your local listings.
  • B.J. Novak (The Office) - B.J. talks about The Premise on ABC's Good Morning America sometime between 7-9am.


New on DVD/Blu-ray (June-September)

Head of the Class - The Complete Third Season Family Ties - The Complete Series (2021 Release) Hot in Cleveland - The Complete Series (2021 Release) Young Sheldon - The Complete Fourth Season I Dream of Jeannie - The Complete Series (Blu-ray)

06/08 - The Critic - The Complete Series
06/08 - Fuller House - The Fifth and Final Season
06/08 - Fuller House - The Complete Series
06/08 - Our Cartoon President - Season 3
06/15 - The Office - Season 1 (Blu-ray) / 2 / 3 / 4 / 5 / 6 / 7 / 8 / 9
06/15 - Parks and Recreation - The Complete Series (Blu-ray)
07/07 - No Activity - Season 2
07/13 - The Unicorn - Season 2
07/20 - Head of the Class - The Complete Third Season
07/27 - Family Ties - The Complete Series (2021 Release)
07/27 - Hot in Cleveland - The Complete Series (2021 Release)
07/27 - The Neighborhood - Season Three
08/20 - The Adventures of Ozzie & Harriet - Deluxe Edition (100 Episodes) (Time Life)
08/20 - The Adventures of Ozzie & Harriet - Standard Edition (50 Episodes) (Time Life)
08/24 - The Jim Gaffigan Show - Season 2
09/07 - Young Sheldon - The Complete Fourth Season (Blu-ray)
09/21 - I Dream of Jeannie - The Complete Series (Blu-ray)
More TV DVD Releases / DVD Reviews Archive / SitcomsOnline Digest


Recent SitcomsOnline.com News Blog Posts

09/18 - SitcomsOnline Digest: Brooklyn Nine-Nine Comes to an End; FXX Goes Full Blown Animation Domination with New Acquisitions
09/17 - Fri-Yay: NBC Reportedly Wants to Reboot The Office; Remembering Norm Macdonald of The Norm Show/Norm
09/16 - Comedy Central Fall 2021: Seinfeld Joins Lineup; Apple TV+ New Comedy Acapulco Premieres Oct. 8
09/15 - Only Murders in the Building Renewed for Season 2; HBO Max's Love Life New Season Starts Oct. 28
09/14 - Columbo 50th Anniversary Marathon on COZI TV; BET+ R-Rated Sitcom Renewed for Season 2
09/13 - Anthony Anderson and Mama Doris Headlining Halloween on Discovery+; The Last O.G. Is Back Oct. 26
09/12 - Sitcom Stars on Talk Shows; This Week in Sitcoms (Week of September 13, 2021)
09/11 - SitcomsOnline Digest: Fox Mulls Future of Animated Comedies; Saturday Night Live Season Premiere Date Set
08/10 - Fri-Yay: A.P. Bio Quietly Continues Its Daring Humor on Peacock; Remembering Producer/Writer Irma Kalish, Michael Constantine of Room 222 and Art Metrano of Joanie Loves Chachi
09/09 - Wheel of Fortune Hosts Extend Contracts; Dancing with the Stars Announces Season 30 Cast
09/08 - Netflix Comedy On My Block's Final Season; Parks and Recreation Podcast Premieres Sept. 14
09/07 - FX on Hulu's Reservation Dogs Renewed; Comet and Stirr Celebrate Star Trek Day
09/06 - TV Marathons on Labor Day 2021
09/05 - Sitcom Stars on Talk Shows; This Week in Sitcoms (Week of September 6, 2021)
09/04 - SitcomsOnline Digest: Life Goes On Reboot in the Works with Kellie Martin Reprising Original Role; Martha Plimpton Cast in Greg Garcia Comedy
09/03 - Fri-Yay: 30 Rock Returns to Netflix As It Attempts to Build Back Its Library; Did I Do That to the Holidays? A Steve Urkel Story Coming to Cartoon Network
09/02 - Freeform's 31 Nights of Halloween Schedule; MeTV Network and Decades Remember Ed Asner
09/01 - The Game Returns Nov. 11 on Paramount+; New Bel-Air Series Announces Casting of Will Character
08/31 - Run the World Gets 2nd Season; Doogie Kamealoha, M.D. Trailer and Guests Revealed
08/30 - Remembering the Legendary Ed Asner of The Mary Tyler Moore Show; Cobra Kai Season 5 Ordered Before Season 4 Premiere
08/29 - Sitcom Stars on Talk Shows; This Week in Sitcoms (Week of August 30, 2021)
08/28 - SitcomsOnline Digest: Steve Harvey to Become Judge in Unscripted ABC Series; The Goldbergs to Pay Tribute to George Segal
08/27 - Fri-Yay: Apple's Ted Lasso Continues to Impress In Its Second Season; TCA Summer Press Tour: ABC
08/26 - Home Economics Returns with NFL Themed Premiere; New Flintstones Goes from Stone Age to Streaming Age on HBO Max
08/25 - New Baking Series Hosted by Two Comedy All-Stars; Showtime Orders The Wood to Pilot
08/24 - New Adult Swim Comedy Premieres Sept. 19; NBC Taps British Top Comedian for New Comedic Game Show
08/23 - Superstar: John Ritter Airs Wednesday (Aug. 25) on ABC; Two HBO Max Comedies Add More Cast Members
08/22 - Sitcom Stars on Talk Shows; This Week in Sitcoms (Week of August 23, 2021)
08/21 - SitcomsOnline Digest: Peacock Cancels Punky Brewster Reboot; The Adventures of Ozzie & Harriet Arrives on DVD from Time Life
08/20 - Fri-Yay: Brooklyn Nine-Nine Is Addressing Police Misconduct On Its Way Out the Door; Netflix Renews Never Have I Ever for Season 3
08/19 - Lifetime's Highway to Heaven Premieres November 6; COZI TV's Dog Days of Summer on August 21
08/18 - TBS Acquires Young Sheldon for This Fall; Betty White: 100 Remarkable Moments in an Extraordinary Life Coming Oct. 26